Pity tiny Bethel, Alaska. First, when they want to "Run for the Border," it's a four-hour trip from the west coast of the state to Anchorage (not by car!). And according to Google Maps, the only restaurants in the entire town are a Subway franchise and something called Sho Gun Restaurant. So when a rumor was started that Taco Bell was going to set up shop in their little town, serious excitement ensued. Then fliers were posted around town heralding the fast food restaurant's pending arrival.