sync-advertising


Microsoft sees in-car advertising coming

Ford's SYNC system is winning friends left and right, with CNET giving it the nod as Coolest New Car Tech and The Detroit News calling it "the best $395 option of 2007". Sales of the Ford Focus, in which the system debuted, are up 22.5% this year, despite the car's iffy redesign. According to Ford, consumers are choosing to add SYNC to their cars two to one over those who skip it, and Microsoft, which supplies the software to run SYNC, has noticed this popularity. The software giant from Redmond has pretty big plans for its Automotive Business ... Read more →

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Autoblog Podcast #157: Mike Levine trucks along with us.

Mike Levine from PickupTrucks.com joins Chris, Sam, and Dan this week and gets a chance to talk about cars, too! 

 
 

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