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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Ford's says SYNC goes over big at CES]]></title><link>http://www.autoblog.com/2007/01/12/fords-says-sync-goes-over-big-at-ces/</link><guid isPermaLink="true">http://www.autoblog.com/2007/01/12/fords-says-sync-goes-over-big-at-ces/</guid><comments>http://www.autoblog.com/2007/01/12/fords-says-sync-goes-over-big-at-ces/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/gadgets/" rel="tag">Gadgets</a>, <a href="http://www.autoblog.com/category/ces/" rel="tag">CES</a>, <a href="http://www.autoblog.com/category/ford/" rel="tag">Ford</a></p><img vspace="4" hspace="4" border="0" src="http://www.blogcdn.com/www.autoblog.com/media/2007/01/img_0525.jpg" alt="" /><br /><br />Ford is touting SYNC's popularity at CES, where attendees voted to give the technology the <a href="http://reviews.cnet.com/4520-12760_7-6676861-1.html?tag=bubbl_1">CNET People's Voice Award</a>, while <em>Popular Mechanics</em> magazine gave SYNC their Editor's Choice award. <br /><br />While at CES we got a personal demonstration of the technology from Scott Porter, lead program manager for Microsoft Auto. The system did everything it is advertised to do, from taking voice commands, to integrating Bluetooth phones with the car to reading text messages received on your mobile phone. The most impressive thing it did was work just as well with Apple's iPod as it did with Microsoft's Zune. None of those tricks are anything different from what dozens of other electronics and even automotive companies are currently offering. One difference is the lack of GPS on SYNC. Could the Microsoft and Ford PR campaign pushing SYNC be the biggest reason for the People's Voice award? Then again, maybe we just don't "get" being able to have " :) " read out loud to us by a feminine digital voice as "smiley face," or the usefulness of taking 30 seconds or more to interrupt the music to ask SYNC what song is currently playing. We're looking forward to reading <em>Popular Mechanics</em> reasons for liking SYNC. Perhaps they saw something we didn't.<br /><br />For the full Ford press release, click through to the jump.<p><a href="http://www.autoblog.com/2007/01/12/fords-says-sync-goes-over-big-at-ces/" rel="bookmark">Continue reading <em>Ford's says SYNC goes over big at CES</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2007/01/12/fords-says-sync-goes-over-big-at-ces/">Ford's says SYNC goes over big at CES</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Fri, 12 Jan 2007 10:07:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2007/01/12/fords-says-sync-goes-over-big-at-ces/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/734382/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2007/01/12/fords-says-sync-goes-over-big-at-ces/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>ces</category><category>ces 2007</category><category>Ces2007</category><category>editor's choice award</category><category>Editor'sChoiceAward</category><category>ford ces</category><category>ford ces 2007</category><category>ford microsoft</category><category>ford microsoft sync</category><category>ford sync</category><category>FordCes</category><category>FordCes2007</category><category>FordMicrosoft</category><category>FordMicrosoftSync</category><category>FordSync</category><category>microsoft ces</category><category>microsoft ces 2007</category><category>microsoft sync</category><category>MicrosoftCes</category><category>MicrosoftCes2007</category><category>MicrosoftSync</category><category>people's voice award</category><category>People'sVoiceAward</category><category>sync ces 2007</category><category>SyncCes2007</category><dc:creator><![CDATA[Chris Tutor]]></dc:creator><pubDate>Fri, 12 Jan 2007 10:07:00 EST</pubDate></item></channel></rss>