Suzuki is getting in on the free gas bandwagon that Hyundai kicked off this year by launching a "Free Gas for Summer" promotion on all SX4s sold between now and August 31st. Of course, it pays to read the fine print – what the purchaser really gets is a pre-paid credit card loaded up with $270 for the SX4 Sedan or $290 for the slightly less fuel efficient SX4 Crossover.

Whether or not this incentive is really "free gas for summer" depends on how much you plan to drive over the next three months or so. Still, it's a relatively pain-free way for Suzuki to advertise "Free Gas!" and it's still a few hundred bucks off the running costs of the car.

Along with the aforementioned sales promotion, Suzuki has also announced that it's offering $2,000 in customer cash off the price of any SX4 sold with a manual transmission, which we found to be a willing partner in eking out the most performance from the little runabout and much more desirable than the four-speed slushbox when we tested it last year.



Photos Copyright ©2008 Jeremy Korzeniewski / Weblogs, Inc.

For the 2009 model year, Suzuki will begin offering navigation as standard equipment on all SX4 Sport models. Starting at a buck under 16K, the new 'Zook is the cheapest car in America so equipped, and that news was very well received by the media and car shoppers alike. In fact, so positive was the response, the decision was made to begin offering the GPS navigation about six months early as part of the TRIP package. We were intrigued by the idea of a low-cost commuter car coming standard with such a desirable feature, so we decided to procure one such TRIP-equipped 2008.5 SX4 Sport for testing. Is the navigation nothing more than a gimmick to get you into a sub-standard car, or does the SX4 have more going for it than just being well equipped? Read on to find out.


Photos Copyright ©2008 Jeremy Korzeniewski / Weblogs, Inc.

As previously reported, Suzuki has decided to include navigation on its SX4 Sport and Crossover before you make the first mark on the options list. That will make the $15,999 car the lowest priced car in America to come standard with talking maps. And now they're set to arrive in the SX4 Special Editions that arrive in Suzuki showrooms this month.

To recap, the nav system is called TRIP -- Travel, Real-time traffic, Information, and Play -- and incorporates several Microsoft features. Drivers can get traffic info, weather reports, headline news, stock quotes, movie listings, the lowest priced gas in the area, and directions to 500 nationwide Suzuki dealerships. If buyers go for the expansion module, they'll also get Fodor guide reviews of eateries and nightlife spots. It sounds like an awful lot to do in such a little car, but that's the march of progress.

[Source: Suzuki]

A number of rumors began circulating the Web yesterday that contend Suzuki is in the process of building a homologation special out of its SX4 AWD hatch to take on the WRXs of the world. The idea was that Suzuki would enlist some of the technology derived from its WRC contender and it would form the basis of an "SX4 Sport," likely packing a 200+ HP turbocharged motor, along with upgraded brakes and a suspension tuned by rally savant Nobuhiro Tajima.

We took all this with a grain of salt when it originally swirled around the 'Net, and after some leg work by our friends over at Winding Road it turns out that the "Sport" is purely vaporware. According to a Suzuki spokesperson, the fact that the SX4 is already in production negates the need for a homologation version since the five-door hatch already satisfies the requirements for competition.

That all said, we'd still love to see Suzuki combine some of its rally-inspired tech with its motorcycle background, and with the new Subaru WRX and the rumored Ralliart version of the Mitsubishi Lancer coming to market, it would face some stiff competition for the hearts and minds of enthusiasts.

[Source: Winding Road]