Autoblog

Volkswagen tops Strategic Vision Total Value Index

Michael Harley — Tue, 20 Mar 2012 09:15:00 EST

Strategic Vision has announced its 2011 Total Value Index (TVI) awards, and Volkswagen of America has earned its position at the top of the podium. Hyundai Motor America placed second, with Ford Motor Corporation taking third place overall. According to Strategic Vision, its Total Value award is calculated based on explicit owner statements on hundreds of (weighted) attributes with regards to immediate and expected (long-term) economic factors such as warranty, technical innovation, standard equipment, fuel economy, and so on. The company says that the current economic crisis, rising fuel costs and affordability concerns make its TVI very relevant to today's consumers.

"An important 'time marker' in this year's study is that for the first time in over ten years, American manufacturers lead the number of Total Value winners, with eleven segment leaders. This is an important milestone toward the 'domestic comeback,'" says Chris Chaney, the company's vice president and head of automotive research. He also notes that consumers find perceived value in alternative fueled vehicles, pointing out that the Chevrolet Volt, Honda Civic Hybrid, Nissan Leaf and Lincoln MKZ Hybrid all led their respective segments.

The Total Value Awards have been presented by Strategic Vision annually since 1995. The 2011 TVI was calculated from 68,088 buyers (of the 325,000 total who responded during 2011) who purchased models during September 2010 to June 2011. The Volkswagen CC (an updated 2013 model of which is shown above) earned the Total Value award in its Large Car segment.

Continue reading Volkswagen tops Strategic Vision Total Value Index

Volkswagen tops Strategic Vision Total Value Index originally appeared on Autoblog on Tue, 20 Mar 2012 09:15:00 EST. Please see our terms for use of feeds.

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VW leads 2010 Total Value Awards, Ford beats Honda and Hyundai Sonata sets record

Zach Bowman — Mon, 31 Jan 2011 11:00:00 EST

Filed under: Car Buying, Sedan, Etc., Ford, Hyundai, Volkswagen

2011 Hyundai Sonata 2.0T - Click above for high-res image gallery

Strategic Vision has released its annual Total Value Index for 2010, and it looks like a few serious changes have begun to take hold. While Volkswagen still retains its position on the top of the heap, Ford has moved up into the second position by bumping Honda down the podium. That move is particularly commendable considering that the Blue Oval was ranked dead last in the study just eight years ago.

Ford wasn't the only stand out star, though. The Hyundai Sonata, while technically a 2011 model, managed to take the highest Total Value Index score of any vehicle ever tested by Strategic Vision, even amongst luxury badges. The new sedan managed to pull in a total of 860 points, prompting the creation of a new Special Value Award category. Interestingly enough, the vehicle with the next closest number of points is the Hyundai Genesis with 852, while the Audi A8 rounds out the top three with 821 points.

Strategic Vision combines information from a whopping 442 data points in order to rank individual vehicles, and a company's score is created by averaging the verdicts for all of its respective products. The True Value Index is generated by surveying owners who actually purchased new vehicles during the calendar year. Hit the jump for the press release.

Gallery: 2011 Hyundai Sonata 2.0T: First Drive

Continue reading VW leads 2010 Total Value Awards, Ford beats Honda and Hyundai Sonata sets record

VW leads 2010 Total Value Awards, Ford beats Honda and Hyundai Sonata sets record originally appeared on Autoblog on Mon, 31 Jan 2011 11:00:00 EST. Please see our terms for use of feeds.

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