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    Official: Hot Wheels reveals life-size Darth Vader car at Comic-Con [w/video]
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    Let's face it; Darth Vader is a thousand times cooler than Luke Skywalker. The hero might get the girl, but in the case of Star Wars, it's his sister. Vader, though, controls the Death Star, two of them in fact. It turns out that the Sith Lord has a meaner car too, at least thanks to Hot ...

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    Report: Hot Wheels and Star Wars, together at last
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    If you are a Star Wars fan, the next few years are going to offer a treasure trove of stuff to enjoy. We are still over a year away from the release of Star Wars: Episode VII helmed by J.J. Abrams, and the marketing machine is already heating up hotter than Tatooine. So, Sith fans, have you ever ...

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    Video: Nissan recruits Stormtroopers to promote Juke in Japan
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    The Juke is a matter of individual taste, to be sure, but Nissan is keen on making each one even more individual with the launch of the 15RX Personalized Package. Nissan is promoting the customization available on the Juke in the Japanese Domestic Market with a dedicated website, complete with a ...

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    Video: Scout Troopers trade in their speeder bikes for motocross action
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    In all six Star Wars movies, George Lucas never showed us the hangar bay in the Death Star where the motocross bikes were kept. We have to thank YouTube user FreakinRad for locating Scout Troopers criss-crossing some planetary desert on said motocross bikes – along with some troopers of the ...

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    Video: Star Wars Prius commercial uses famous droids to sell Toyota's plug-in
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    Help us, plug-in cars, you're our only hope. In his original deal with Fox for the first Star Wars movie, George Lucas famously kept the licensing rights for himself. That deal – unusual at the time – has resulted in a huge pile of cash for the filmmaker and the ability for his ...

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    Video: Volkswagen puts a twist on its Beetle Super Bowl ad
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    Volkswagen has released an extended version of its Super Bowl ad ahead of the Big Game, and it may not be what you expected. While the automaker's teaser hinted toward yet another Star Wars-themed spot after the success of last year's "The Force," the new commercial focuses instead on a pudgy ...

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    Video: How Volkswagen came up with its "Bark Side" Star Wars dog ad
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    Volkswagen has once again proven itself capable of crafting some seriously clever advertising, and with the Super Bowl quickly approaching, all eyes have turned to the automaker to see what the company has in store this year. In order to stoke even more interest, Volkswagen has released what it ...

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    Video: The Bark Side: Volkswagen hounds bring back Star Wars in Super Bowl teaser
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    Volkswagen knows how to get attention through advertising, as its latest teaser spot shows. Start with the Star Wars Imperial March to make the tighty-whities of every 40-year-old geek just a little bit tighter, and add dogs for the rest of the nation. That's how you get the undivided attention ...

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    Video: Lamborghini Murciélago LP640 gets Star Wars-inspired wrap
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    Brian Zuk wrapped a 2008 Lamborghini Murcielago LP 640 with a Star Wars-themed vinyl skin for this year's Gold Rush Rally 3. Verdict? We like. The wrap features Clone Wars-era Jedi Order crests on the passenger side, Galactic Republic/Galactic Empire crests on the driver's side, and an overhead ...

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    Video: Greenpeace parodies Little Vader ad to show dark side of Volkswagen
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    Greenpeace has launched a parody of the Volkswagen Little Vader Super Bowl commercial. This time, the pint-sized Sith squares off against various heroes of the Rebel Alliance, including kid-form versions of Chewbacca, C-3PO, R2-D2, Princess Leia and a Jedi Knight. There's even a tiny Lando ...

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    Video: VW releases Darth Vader commercial's deleted scenes, bloopers
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    VW Darth Vader commercial deleted scenes and bloopers – Click above to watch the video
    There are only two car commercials from the Super Bowl that we're still talking about two days later. The first is Chrysler's two-minute-long love letter from Detroit to the rest of the country ...

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    Meet Max Page, Volkswagen's Darth Vader [w/video]
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    Volkswagen's "The Force" Super Bowl ad - Click above to watch video after the jump
    Volkswagen was responsible for one of the more memorable Super Bowl ads Sunday night with its spot for the 2012 Passat thanks largely to the efforts of one tiny Darth Vader. As it turns out, the pint-sized Sith ...

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    Video: TomTom comes to the Dark Side with Darth Vader voice pack
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    Darth Vader TomTom voice recording session – Click above to view the video after the jump
    We know what you were thinking: If only my sat-nav could play Jedi mind tricks on me while I'm driving. Sounds like a good idea, no? TomTom evidently thinks so, and has worked their latest voice pack ...

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    Video: Princess Leia. Car wash. No, we're not kidding
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    Star Wars Charity Car Wash – Click above to watch the videos after the break
    It could very well be the ultimate car-obsessed/Star Wars fanboy fantasy. What is this latest object of our geekery? How about a car wash carried out by a gaggle of Princess Leias? And not just any Princess Leia, ...

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    eBay Star Wars Cobalt goes to the Dark Side of customization
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    Click above for gallery of the Star Wars Cobalt
    Star Wars fans, behold, your dream car; too bad the listing has ended. The original owner of this particular piece of automotive art apparently had a serious love affair with George Lucas's space-themed soap opera. Painstakingly painted across the ...

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    This is the ride you're looking for: Electric XP-34 Landspeeder replica
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    Click above for more photos of Daniel Deutsch's LandspeederDaniel Deutsch has been building robots and other such coolness for the entertainment industry for over 20 years, and we want what's in his garage. Deutsch, in addition to building R2-D2s, has a full-scale functional replica of Luke ...

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    Have you driven a Force, lately?
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    The Force is with you. Click image for more. var digg_url = 'http://digg.com/offbeat_news/May_the_FORD_be_with_you'; "This is not the Ford you're looking for."Then again, if your level of Star Wars geekdom has reached its apex, maybe it is. Weather-beaten from exposure to too many Tatooine ...

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    A long time ago in a parking lot far, far away...
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    If you figured that Tattooine's Tosche Station -- where whiny young Luke Skywalker goes to score fresh power converters -- was some crappy little remote outpost, you're wrong. This is made clear in the Tyler Soper-directed Incident at Toshi Station we've embedded after the jump. In actuality, ...

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    R2-D2 rolled in style
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    Steve Sansweet, break out your checkbook. The possible piece de resistance for your massive Star Wars memorabilia collection just became available, and unlike the mountains of toys and other swag that comprise most of it, this one can be driven home (well, not really, since it's in the UK, but you ...

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