Let's face it; Darth Vader is a thousand times cooler than Luke Skywalker. The hero might get the girl, but in the case of Star Wars, it's his sister. Vader, though, controls the Death Star, two of them in fact. It turns out that the Sith Lord has a meaner car too, at least thanks to Hot Wheels.
If you are a Star Wars fan, the next few years are going to offer a treasure trove of stuff to enjoy. We are still over a year away from the release of Star Wars: Episode VII helmed by J.J. Abrams, and the marketing machine is already heating up hotter than Tatooine.
As bad as The Phantom Menace was, you can't say that the podrace scene didn't have some cool sounds. If you liked the way that Ben Quadinaros or Gasgano sounded as they roared past the digital camera on screen, you might like to know that the upcoming Formula E race series is apparently an audio sibling.
In all six Star Wars movies, George Lucas never showed us the hangar bay in the Death Star where the motocross bikes were kept. We have to thank YouTube user FreakinRad for locating Scout Troopers criss-crossing some planetary desert on said motocross bikes – along with some troopers of the Storm variety, a Jawa and a Tusken Raider.
Volkswagen has released an extended version of its Super Bowl ad ahead of the Big Game, and it may not be what you expected. While the automaker's teaser hinted toward yet another Star Wars-themed spot after the success of last year's "The Force," the new commercial focuses instead on a pudgy puppy named Bolt. The advertisement's tagline is "Back and better than ever," and Bolt enters into a fitness montage set to some excellent James Brown tunes in order to slim down and chase after the 2012 Vo
Volkswagen has once again proven itself capable of crafting some seriously clever advertising, and with the Super Bowl quickly approaching, all eyes have turned to the automaker to see what the company has in store this year. In order to stoke even more interest, Volkswagen has released what it calls an ad for an ad in its "The Bark Side" spot. According to Automotive News, Volkswagen wanted to get fans excited about its spot for the Super Bowl and set about casting 12 dogs. The production team
Volkswagen knows how to get attention through advertising, as its latest teaser spot shows. Start with the Star Wars Imperial March to make the tighty-whities of every 40-year-old geek just a little bit tighter, and add dogs for the rest of the nation. That's how you get the undivided attention of the United States of America.