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Kia engineers specific smells just for Europeans
While some people love "that new car smell", others are more worried about the health dangers of breathing in the noxious VOCs. Oddly enough, not all noses are created equally. It seems that, like their cars, European sniffers are tuned a bit differently than the schnozes in Korea. Accordingly, before Kia introduces new models into the European market, interior components are sealed up in jars and sent to Europe to be smell-tested. The ideal Euro-smell is apparently difficult to define (we imagine it assaults the nostrils like a hunk of ... Read more →
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Kia engineers specific smells just for Europeans 1 year ago on Autoblog
While some people love "that new car smell", others are more worried about the health dangers of breathing in the noxious VOCs. Oddly enough, not all noses are created equally. It seems that, like their cars, European sniffers are tuned a bit differently than the schnozes in Korea. Accordingly, ...
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