Many of the rescues could have been avoided.
AAA is getting ready for the EV era. After announcing roadside charging assistance for electric vehicles last summer, the company announced today that it is going to add charging station locations to its TripTik services, either online or with an app. It's all part of the brand's history of helping drivers, as the press release helpfully points out. 100 years ago, AAA made sure to note where the gas stations were on customer maps.
Toyota knows better than most the value of customer satisfaction and confidence in one's products. Having suffered a series of blows to its image with all of the recalls and safety issues that emerged regarding its vehicles recently, the automaker has responded by launching a complimentary maintenance plan for its customers. But while that promotion was initially part of a seasonal sales initiative, overwhelming positive feedback for the promotion has prompted Toyota Motor Sales USA to announce
A couple of years back, Ferrari was widely rumored to be working on an "entry-level" model to slot in below the F430 (since replaced by the 458 Italia). The result was the California. And all the while they were working on it – with test mules lapping Fiorano like an F1 driver recovering from a head injury – company spokesmen declared that the true entry level for new Ferrari owners was a pre-owned Ferrari. Now the famed automaker from Maranello is putting its money where its mouth i
Hyundai won several awards for its 2009 marketing efforts, in large part on the basis of its Hyundai Assurance program. The program began as a way to get reluctant customers back into showrooms to at least consider buying a new car in spite of the fact that many people were justifiably terrified of losing their jobs. By promising to take back a car if a customer lost their income, they managed to keep sales going while other companies were tanking.
OnStar is soooo 2007. Rather than building some kind of old school cell phone telematics system into its cars, Mini is going the hip, modern route for roadside assistance. Mini USA has collaborated with insurance company Allstate to create an Apple iPhone app (also available for some GPS-equipped Blackberries) for owners to automatically call for roadside assistance. When you install the app, you put in your vehicle ID number and select a photo of your car if you want.
Lost in the bevy of numbers that is the Autoblog monthly sales report is the fact that Volvo just isn't selling very many cars in the U.S. any more. The Swedish automaker only sold 5577 units in May, and the downward trend started way before the automotive market hit the crapper. Given the sad state of Volvo of late, it's little wonder that Ford is desperately trying to sell the once profitable automaker.
Ford Motor Company is sweetening its warranty with an extra two years of powertrain coverage for its 2007 vehicles, Automotive News reports. The deal that covers all Ford and Mercury brand vehicles supplements the three-year, 36,000 bumper-to-bumper with a five-year, 60,000 mile powertrain warranty, while the powertrain warranty on Lincoln vehicles ups the coverage to six years and 70,000 miles. Free roadside assistance extends along with the new powertrain warranties.
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