4 Articles
1 / 1
18How Mercedes is using QR codes to help accident victims

Mercedes-Benz is working on a system that may help emergency workers quickly and safely rescue trapped occupants in wrecked vehicles. The system pairs rescue sheets that show firefighters, police and paramedics information on exactly how and where to use rescue sheers to extract trapped passengers, the location of major hydraulic lines, air bags and electrical cables as well as other important vehicle data with QR codes. Using two stickers with the codes prominently displayed, rescue workers can

34Car companies dialing-in rental car test drives

Automakers have always known that the best way to sell a car is to put potential buyers behind the wheel. With that in mind, savvy car manufacturers have tapped into the rental car industry to entice renters – studies show they are twice as likely to buy a new vehicle within the next six months – as potential new customers, and use them for market research.

19Mazda placing QR codes on rental cars to spur sales

Mazda is hoping to entice rental car customers into a new Mazda6. The company is supplying the sedans to around 1,000 Enterprise Rent-A-Car locations, and each vehicle will come with a Quick Response code stuck to the dash. Renters can scan the code for more information on the Mazda6, including specifications, links to local dealers and more, says Automotive News. You won't find these particular four-doors in the standard airport fleet, however. Enterprise has reserved the Mazda6 models for the

14Nissan first to place QR codes on window stickers ahead of 2013 mandate

The Environmental Protection Agency (EPA) and the Department of Transportation (DOT) recently unveiled new window stickers that are going to be present on all vehicles starting in 2013. All future window stickers will feature a Quick Response (QR) code, which can be read by the smartphone of a prospective car buyer. Nissan elected to stay a step of ahead of the new window stickers, and is the first automaker to implement QR codes in its 2012 model year lineup.

1 / 1