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2010 DuPont Automotive Color Popularity Study – Click above for high-res image galleryDuPont has rolled out its annual Automotive Color Popularity Report, and it looks like the long-reigning king may be under threat from a new foe. Silver held the most popular color title for seven years ...
Silver just won't give up its nine-year choke hold as the most popular color choice for cars and trucks, both in the United States and abroad. In fact, the silver and gray category actually picked up an additional five percent on the rest of the field with a market share of roughly 25 percent in ...