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63World's Most Popular Car Color: Silver under threat from Black

2010 DuPont Automotive Color Popularity Study – Click above for high-res image gallery

30PPG study says silver continues nine-year reign as most popular auto paint color

Silver just won't give up its nine-year choke hold as the most popular color choice for cars and trucks, both in the United States and abroad. In fact, the silver and gray category actually picked up an additional five percent on the rest of the field with a market share of roughly 25 percent in 2009.

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