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    Video: Hyundai steps in for Porsche, offers to take on Mini at Road Atlanta
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    Turnabout Is Fair Play: Hyundai takes up Mini challenge – click above to watch the video after the jump
    Mini can safely be considered the 800-pound gorilla of viral marketing in the automotive sector, but fresh from its big showing this year with its Assurance program and successful Super ...

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    Video: Rhys Millen's Red Bull Hyundai Genesis PM580 sounds like a really angry Cuisinart
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    Rhys Millen's Red Bull Hyundai Genesis PM580 – Click above to watch the video after the jump
    Recently, we had the chance to hang out with Rhys Millen and get up close and personal with the Hyundai Genesis PM580 racer that he'll be driving in this year's Pikes Peak Hill Climb. It's a mean ...

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    Pikes Peak Prep: Autoblog joins Rhys Millen for Hyundai Genesis PM580 test session
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    RMR Hyundai Genesis PM580 - Click above for high-res image gallery
    The El Toro Marine base in Irvine, CA has seen its fair share of automobiles. The open runways are a playground for sports cars, and on any given day, you can find high performance driving schools or testing sessions utilizing the ...

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    Video: Rhys Millen previews the PM580 Hyundai Pikes Peak challenger
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    Rhys Millen Racing PM580 frame – Click above to view the video after the jump
    The folks at HRE Performance Wheels dropped by the Rhys Millen Racing shop to check out the progress on the new PM580 Pikes Peak hill-climb car. Millen and his crew are in the process of building an Unlimited ...

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    First renderings of Rhys Millen's Hyundai-powered Pikes Peak challenger
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    RMR Hyundai Genesis PM580 – Click above for high-res image gallery
    Last week, we learned that Rhys Millen has been busy preparing a new unlimited class challenger to try to recapture the overall Pikes Peak Hill Climb record that his father held for over a decade. At the time, all we knew ...

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    Video: Rhys vows to bring Pikes Peak record back to Millen family
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    Millen family talks Pikes Peak – Click above to watch the video
    The Millen family has quite a proud history at the Pikes Peak Hill Climb, not quite up there with the Unsers, but certainly more than respectable. Rod Millen captured several class records at the Colorado mountain over the ...

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    Audi drops more photos and info on "Shelley", the autonomous TT-S
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    Autonomous Audi TT-S "Shelley" - Click above for high-res image gallery
    We first heard about the latest autonomous driving project from Stanford University and the Volkswagen Group a couple of weeks ago. Audi has released some more information on the car, a TT-S coupe that, like its predecessors, ...

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    VIDEO: On board with Marcus Gronholm's Ford Fiesta at Pikes Peak
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    Ford Fiesta RallyCross "Peak Performance" - click above to watch video after the jump
    As an homage to rallying's legendary Climb Dance video, the blokes at Motor Trend have teamed up with Ford and Marcus Gronholm to concoct a gorgeous new short film chronicling the rally champion's 2009 ascent of ...

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    VIDEO: Ford Fiesta crashes at Pikes Peak
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    Ford Fiesta crash at Pikes Peak - click above to watch video after the jump
    The Pikes Peak International Hill Climb is not for the faint of heart. The 12.42 mile, 156 turn course has multiple surfaces, a (nearly) 5,000 foot elevation increase, not to mention dozens of unprotected cliffs that await ...

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    Ten-minute mark remains untouched as Monster Tajima wins Pikes Peak with 870hp Suzuki SX4
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    Monster's Suzuki SX4 Sport - Click above for a high-res image gallery
    They came. They saw. They were conquered. That pretty much sums up a thrilling Pikes Peak International Hillclimb for 2009 as Suzuki's legendary Nobuhiro "Monster" Tajima took overall victory yet again, fending off a formidable ...

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    Rhys Millen sets 2WD Time Attack class record at Pikes Peak
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    Rhys Millen's Hyundai Genesis Coupe at Pikes Peak - Click above for high-res image gallery
    The 2009 Pikes Peak International Hill Climb is in the books. Reigning king of the hill Nobuhiro "Monster" Tajima again took top honors in the unlimited class but failed to break his own record with the new ...

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    BREAKING: #5 Ford Racing Fiesta rolls at Pikes Peak
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    Ford Racing Fiesta at Pikes Peak - Click above for a high-res image gallery
    Details surrounding the crash are scarce, so all we have right now is one lone report from a friend on the ground saying that the #5 Ford Fiesta crashed during a practice session yesterday, and that Andrea Ericksson was ...

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    Ford shows off 800-HP Fiesta rally car ahead of Pikes Peak attempt [w/VIDEO]
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    Ford Fiesta Rally car at Pikes Peak - Click above to watch video
    The 87th annual Pikes Peak International Hill Climb is set for this weekend, and race teams from around the country have traveled to Colorado Springs for the legendary race to the clouds. One of those teams is from Ford Racing, which ...

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    1,150-hp Ford RS200 going after the record at Pikes Peak Hill Climb
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    Mach 2 Racing Ford RS200 - Click above for a high-res image gallery
    It took 13 years for Rod Millen's 1994 Pikes Peak run to be toppled by Nobuhiro Tajima in 2007. And when Tajima set a new record of 10:01.408 in the Suzuki XL7 Hill Climb Special, there were doubts that time could ever be ...

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