The minds at Smart USA took to Twitter to make a point about the manufacturer's tridion safety cell recently. Clayton Hove, who runs a snarky blog about advertising, joked that he "Saw a bird had crapped on a Smart Car. Totaled it," leaving the door wide open for Smart to work up a response. And respond the automaker did.
Pigeons -- flying rats, rock doves, what have you -- are probably not on anyone's favorite list of fowl, but lately they've been bringing the house down. Well, not houses exactly, but bridges and awnings if you believe the news. Last year it was reported pigeon poop helped cause the bridge collapse in Minnesota -- pigeon excreta being remarkably effective at rusting things out. Now, at a Yuma, Arizona gas station, an awning collapsed under the weight of wet guano. The folks in charge let up to f