Which One Of These Men Will Fill Montezemolo's Shoes?
Yesterday Ferrari announced a changing of the scarlet-clad guard with the departure of longtime chairman Luca di Montezemolo. Having run the company since shortly after the passing of Enzo Ferrari himself, Montezemolo built the Prancing Horse marque up to the benchmark supercar manufacturer, victorious racing team and household name it is today. In short, Ferrari – and most crucially, its parent company Fiat – will face a most difficult challenge in filling il Advocatto's handmade lo
Pininfarina and Ferrari have had an intertwined relationship for decades, and according to a report from Reuters, the families are set to intermarry. Piero Ferrari, Enzo's son, is expected to join three other "prominent figures of the Italian automotive industry" that will take a stake in Pininfarina. The news comes shortly after Tata announced plans to throw some money into the Italian design house, which includes a 100 million euro stake in the firm. Part of that cash infusion will help to cre