There's little question that driving while holding your phone is incredibly dangerous. In the UK alone, some 500 people are estimated to be seriously injured or killed each year because of car and truck drivers using their phones behind the wheel – a staggering figure that is leading British authorities to take controversial action.
You may recall back in March a luxury phone designer out of Vancouver called Mobiado collaborated with Aston Martin on a concept device that featured a clear panel, all the gadgetry in the frame and keyless entry for Aston's GTs. That was unfortunately just a design study that, while intriguing, was never bound for production. But this one is.
With all the trinkets and gizmos we pack onto ourselves before we leave the house, do we really need a physical car key? Aston Martin clearly doesn't think so. The British purveyor of luxury GTs was among the first to replace the key ignition with a push-button. Then the company teamed up with its watchmaking partner Jaeger-LeCoultre to incorporate a transponder into branded timepieces designed to lock and unlock its cars. Now Aston is taking things one step further, and soliciting the services
You remember Vertu, don't you? The upmarket Nokia division makes a range of luxury mobile phones for the jet-setting crowd, and back a few years ago, they were cranking out what seemed like an endless stream of special editions connected in some manner or another to cars. Whether it was the automotive-grade construction or specific branding, the Ascent model in particular had an automotive theme to it.
In light of the "backwards-travelling wave" that researchers recently discovered as a cause of congestion, another study has pinpointed a possible major contributor. The University of Utah's Traffic Lab uncovered that drivers paying more attention to yapping on their phone – hands free or not – add to the suffering of us all. Talking while driving leads to drivers who take considerably longer to change lanes when following slow-moving vehicles, drive slower overall, and take longer t
From its headquarters in Maranello, Ferrari has traditionally operated two divisions: one that makes exquisite road cars, and another that competes in motorsports. More recently, however, a third division has emerged, with the responsibility of conducting the company's ever-increasing marketing enterprise. The Global Branding Division itself seems to be following two tracks: licensing products as exclusive as the road cars and targeted towards their owners, and marketing merchandise to the Scude