Autoblog

UPDATE 2: Video of MKS in motion added after the jump
UPDATE: Many more high-res pics added to gallery

click above image to view high-res gallery of the 2009 Lincoln MKS

For the past two decades, the only thing consistent about Ford's Lincoln division has been its inconsistency. To put it lightly, the brand has struggled to find it's place in the automotive landscape. The vehicles from Ford's premium domestic division haven't had a coherent look since the early '80s. Several of its models, such as the LS and the Navigator, have sold well at times, but the absence of a Lincoln DNA hasn't helped. In 2006, North American Design chief Peter Horbury set about changing all that. He gave his team the task of examining past Lincolns to determine what set them apart.

The first new model intended to set Lincoln on it's path to rebirth is the 2009 MKS, which is making its debut in production form at the LA Auto Show later today. The MKS first appeared as a concept at the 2006 Detroit Auto Show. It's based on the same platform as the Ford 500/Taurus, which originated at Volvo under the S80/XC90. When the concept first appeared it was reasonably well received as a pleasant if not daring design for the marque. Subsequently, Horbury's team began its quest for the soul of Lincoln and came up with a list of seven elements that would be part of future Lincoln designs. Most of these appeared on the 2007 MKR concept that we saw in Detroit. While most of the MKS was already locked in for production, after the show Ford management made the decision to adopt one of most prominent elements from the new MKR concept, its grille.

[Source: Lincoln]