Autoblog http://www.autoblog.com Autoblog http://www.blogsmithmedia.com/www.autoblog.com/media/feedlogo.gif Autoblog http://www.autoblog.com en-us Copyright 2013 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/<![CDATA[<i>Auto Extremist</i> advocates for Corvette as brand with multiple models [w/poll]]]>http://www.autoblog.com/2013/01/25/read-this-auto-extremist-advocates-for-corvette-as-brand/http://www.autoblog.com/2013/01/25/read-this-auto-extremist-advocates-for-corvette-as-brand/http://www.autoblog.com/2013/01/25/read-this-auto-extremist-advocates-for-corvette-as-brand/#commentsFiled under: , , , , , ,

Corvette History - models from every generation through C7

The 2014 Chevrolet Corvette really grinds Peter De Lorenzo's gears. Or, more accurately, the self-anointed Auto Extremist has an issue with what he sees as mismanagement of the legendary sports car by General Motors executives. In a new editorial on his website, De Lorenzo argues it's time to split Corvette off from Chevrolet to create an all-new brand, complete with a model range with at least three new takes on the sports car. Capable of fully leveraging the successes of the Corvette Racing program and brandishing the full might of GM's technical prowess, the Corvette brand would theoretically give Porsche something to sweat over.

Sure, that sounds like a party, but given GM's troubled track record when it comes to launching (let alone managing) brands, we say that's slippery slope that could just as easily end with the whole Corvette franchise in the scrap bin. Either way, the notion is certainly an interesting one. Head over to Auto Extremist to take in the full editorial, and then let us know what you think in Comments. Should GM split off its most storied nameplate?


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Auto Extremist advocates for Corvette as brand with multiple models [w/poll] originally appeared on Autoblog on Fri, 25 Jan 2013 19:15:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2014 chevrolet corvetteauto extremistc7c7 corvettechevroletchevrolet corvettechevycorvettegeneral motorsgmpeter de lorenzoFri, 25 Jan 2013 19:15:00 EST http://www.autoblog.com/feed/20438828/article-comments.xml http://www.autoblog.com/feed/2013/01/25/read-this-auto-extremist-advocates-for-corvette-as-brand/20438828/article-detail.xml 20438828 http://www.blogcdn.com/www.autoblog.com/media/2013/01/corvette-history-628_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2013/01/corvette-history-628.jpg <![CDATA[Autoextremist offers up unvarnished Brand Image Meter]]>http://www.autoblog.com/2012/06/09/autoextremist-offers-up-unvarnished-brand-image-meter/http://www.autoblog.com/2012/06/09/autoextremist-offers-up-unvarnished-brand-image-meter/http://www.autoblog.com/2012/06/09/autoextremist-offers-up-unvarnished-brand-image-meter/#commentsFiled under: ,

Autoextremist.com

"Hot. Cold. Neutral. Pathetic." Those are the four brand descriptors professional Detroit auto industry provocateur Peter De Lorenzo applies to 40 major automotive brands in his latest Autoextremist rant.

If you've been reading De Lorenzo's stuff for any length of time, you've probably heard all this before, many, many times. But the column still has its share of nuggets, like, "Alfa Romeo: The brand that for the most part exists as a figment of Sergio Marchionne's considerable imagination," and "There's absolutely no reason in the world for this vehicle to exist other than to assuage Henrik Fisker's considerable ego."

De Lorenzo's ire isn't reserved just for executives, as he ridicules Ferrari for being "frickin' greedy," calls Lexus the "Eddie Haskell of the luxury auto space" for its vanilla approach, ridicules Mazda for its "nonsensical and flat-out dumb" Skyactiv branding campaign, and tags Volvo as "the brand for people who question why the even bother to own a car anymore."

While the column doesn't actually rank all the brands, it does quite predictably say that Porsche and BMW sit at the top of the heap, with Jeep and every other successful luxury marque making up the second tier. At the bottom of the pile? Well, that's a crowded place in the mind of the Autoextremist, but that crowning achievement of failure can only be awarded to Smart. Indeed, De Lorenzo forgot to even include that brand on his list.

Autoextremist offers up unvarnished Brand Image Meter originally appeared on Autoblog on Sat, 09 Jun 2012 10:01:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>autoextremistautoextremist.combrandingbrandspeter de lorenzoSat, 09 Jun 2012 10:01:00 EST http://www.autoblog.com/feed/20252830/article-comments.xml http://www.autoblog.com/feed/2012/06/09/autoextremist-offers-up-unvarnished-brand-image-meter/20252830/article-detail.xml 20252830 http://www.blogcdn.com/www.autoblog.com/media/2012/06/autoextremist-1339000848_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2012/06/autoextremist-1339000848.jpg <![CDATA[Autoline After Hours coming to you live from Woodward Ave]]>http://www.autoblog.com/2011/08/18/autoline-after-hours-coming-to-you-live-from-woodward-ave/http://www.autoblog.com/2011/08/18/autoline-after-hours-coming-to-you-live-from-woodward-ave/http://www.autoblog.com/2011/08/18/autoline-after-hours-coming-to-you-live-from-woodward-ave/#commentsFiled under: , ,

autoline live from woodward

If you weren't aware already, the Woodward Dream Cruise is set to rumble through Detroit this Saturday. Our friends from Autoline have already made their way over to the famed stretch of road, and are bringing their Autoline After Hours show to you live from the street.

John McElroy and Peter De Lorenzo will be there to talk classic iron, and the pair have invited a few guests to join in the enthusiast banter. You can watch it all unfold live after the jump. The start time is scheduled for 7PM EST.

Also, be sure to tune in to our own coverage of the Dream Cruise this Saturday. We've got our team assembled, and like years past, we'll be live streaming the entire cruise live so those not in attendance can see the thousands of cars that will be there. We've obsessively covered the Dream Cruise in the past, but this year we are even more obsessed... so stay tuned for a surprise.

Continue reading Autoline After Hours coming to you live from Woodward Ave

Autoline After Hours coming to you live from Woodward Ave originally appeared on Autoblog on Thu, 18 Aug 2011 18:55:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>autolineautoline after hoursdream cruisejohn mcelroypeter de lorenzovideowoodwardwoodward aveThu, 18 Aug 2011 18:55:00 EST http://www.autoblog.com/feed/20021419/article-comments.xml http://www.autoblog.com/feed/2011/08/18/autoline-after-hours-coming-to-you-live-from-woodward-ave/20021419/article-detail.xml 20021419 http://www.blogcdn.com/www.autoblog.com/media/2011/08/woodward-ave-after-hours-johns-journal_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/08/woodward-ave-after-hours-johns-journal.jpg <![CDATA[Peter De Lorenzo takes on auto industry in 140 characters or less]]>http://www.autoblog.com/2010/10/23/peter-de-lorenzo-takes-on-auto-industry-in-140-characters-or-les/http://www.autoblog.com/2010/10/23/peter-de-lorenzo-takes-on-auto-industry-in-140-characters-or-les/http://www.autoblog.com/2010/10/23/peter-de-lorenzo-takes-on-auto-industry-in-140-characters-or-les/#commentsFiled under: ,

De Lorenzo's Twitter-length rant

The Autoextremist, Peter De Lorenzo, has done his best for "the minions, the gamers, the coddled and the entitled" who want an update on the auto industry but don't want to bother actually reading about it. You know the folks - the ones who write "summarize plz" or "Cliffs Notes?" in a comment thread because they can't be bothered taking the time to figure out what happened.

Done something like Abrose Bierce's Devil's Dictionary but in the space of a tweet - that being no more than 140 characters, and 32 tweets in total - De Lorenzo covers just about every major carmaker and a few other subjects to boot. General Motors' marketing, but not the company itself, gets two tweets, and electric cars also get a double-dip. Not one for restraint, tweets include "Electric Cars: A niche wrapped in an enigma in search of decent batteries and a sustainable infrastructure. Other than that, it's all good." Click the link for more... Hat tip to Chris

[Source: Autoextremist]

Peter De Lorenzo takes on auto industry in 140 characters or less originally appeared on Autoblog on Sat, 23 Oct 2010 17:03:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>autoextremistautoextremist.competer de lorenzotweettwitterSat, 23 Oct 2010 17:03:00 EST http://www.autoblog.com/feed/19684288/article-comments.xml http://www.autoblog.com/feed/2010/10/23/peter-de-lorenzo-takes-on-auto-industry-in-140-characters-or-les/19684288/article-detail.xml 19684288 http://www.blogcdn.com/www.autoblog.com/media/2010/10/delorenzotweets_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/10/delorenzotweets.jpg <![CDATA[Autoline After Hours with John McElroy, Jason Vines, Peter De Lorenzo and... us!]]>http://www.autoblog.com/2009/04/02/autoline-after-hours-with-john-mcelroy-jason-vines-peter-de-lo/http://www.autoblog.com/2009/04/02/autoline-after-hours-with-john-mcelroy-jason-vines-peter-de-lo/http://www.autoblog.com/2009/04/02/autoline-after-hours-with-john-mcelroy-jason-vines-peter-de-lo/#commentsFiled under:

John McElroy and the good people at Autoline Detroit have decided to make their weekly Autoline After Hours internet show a weekly series. Last week we hosted their first episode on Autoblog, and this week it returns with John McElroy as host, regular guests Jason Vines and Peter De Lorenzo, and us.

That's right, Autoblog Editor-in-Chief John Neff will appear via Skype Video as this week's new guest. Topics for the show will be the General Motors meltdown and other top news coming out of the automotive world this week. Follow the jump to watch the show, which starts at 7PM EST (or a little after if there are any technical difficulties). Be sure to participate in the chat room, and we'll update the post later on with an archived version in case you missed the live show.

Continue reading Autoline After Hours with John McElroy, Jason Vines, Peter De Lorenzo and... us!

Autoline After Hours with John McElroy, Jason Vines, Peter De Lorenzo and... us! originally appeared on Autoblog on Thu, 02 Apr 2009 18:53:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>autoline after hoursAutolineAfterHoursjason vinesJasonVinesjohn mcelroyJohnMcelroypeter de lorenzoPeterDeLorenzoThu, 02 Apr 2009 18:53:00 EST http://www.autoblog.com/feed/1506581/article-comments.xml http://www.autoblog.com/feed/2009/04/02/autoline-after-hours-with-john-mcelroy-jason-vines-peter-de-lo/1506581/article-detail.xml 1506581 http://www.blogcdn.com/www.autoblog.com/media/2009/04/autoline-live-logo-w-day-time_thumbnail.gif http://www.blogcdn.com/www.autoblog.com/media/2009/04/autoline-live-logo-w-day-time.gif -1 2