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A report released by B&D Forecast revealed that Porsche made more money per car it sold than any other manufacturer. Not only that, it's reported profit of €21,799 per vehicle dwarfed that of second place BMW, which reportedly earns €2,475 per vehicle. When we first heard about this report, we thought something might not be right unless Porsche has been building its cars out of Papier-mâché lately.
Basically, the study just took Porsche's pretax proft in the 2005/2006 fiscal year and divided it by the 96,794 vehicles it sold in 2005. Porsche is rightly arguing that the calculation is misleading because it doesn't take into account the company's one-off gains that year that had nothing to do with building and selling cars. Porsche's participation with VW during this time resulted in adding €203 million to the books and another €80.7 million came from the automaker's sale of CTS Fahrzeug-Dachsysteme. Neither source of extra income came from the result of selling cars, so they shouldn't be included in a profit-per-vehicle calculation.

Honestly, who ever believed that Porsche earns €21,799, more than USD$28,000, on every vehicle it sells? B&D Forecast should give the intern that wasn't sharp enough to catch this error a few good lashings.

Check out Porsche's official release on the matter after the jump.

[Source: Porsche, just-auto.com]

Continue reading Porsche denies optimistic earnings per car report

Porsche denies optimistic earnings per car report originally appeared on Autoblog on Thu, 25 Jan 2007 14:59:00 EST. Please see our terms for use of feeds.

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