It might be worth choosing a color other than the standard black or silver next time you're car shopping. A new study conducted by the used car search engine iSeeCars.com of over 20 million previously owned vehicles last year finds that less popular shades lead to lower price depreciation than the usually more favored hues. Yellow and orange show the lowest price drop in the analysis versus black, gray and silver with the biggest dives.
BASF has released its latest forecast of color trends, and there's a bit of a shake up. The green color range is gaining in popularity, which is a welcome sign if you're tired of the dominance of blacks, whites and silvers. According to Mark Gutjahr, BASF's head of European design, "With new technologies, new models and new mobility concepts, a shift in values is on the horizon. In this context, green as the color of growth and a new beginning is playing a key role."
When PPG started keeping track of cars sales by color back in 1990, the superstar of the car color world has been silver, and according to firm's latest study, it shows no signs of slowing down. For the tenth year in a row, the silver, charcoal and gray category are numero uno amongst new car shoppers. In 2008, it accounted for 20 percent of vehicles sold and that figure climbed to 25 percent in 2009, reaching its current zenith of a 31 percent.
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