Long-struggling Mitsubishi Motors is reportedly preparing for a changing of the guard at home. According to Reuters, Osamu Masuko will step aside in favor of Tesuro Aikawa, currently the company's managing director. Masuko won't be leaving the fold entirely, however – he will take the role of chairman, displacing Takashi Nishioka, who will resign. The shakeup has not been confirmed by Mitsubishi, but word is that the changes will take effect April 1.
As Mitsubishi's turnaround takes hold, we can talk less about the company's survival in the US market and more about what kinds of products we might see in the future: there's a hybrid Evo on the way and its joint venture with Renault-Nissan will deliver a C-segment sedan. Furthermore, it might even deliver a dividend to its shareholders next year.
Yesterday, we reported that Mitsubishi is bringing its small, B-segment Colt to our shores. And that's true, mostly. What we've learned between now and then is that Mitsu isn't bringing over the current Colt, but rather the replacement for the current Colt, i.e. the next Colt. In fact, Mitsubishi Motors Corp. President Osamu Masuko said as much during last month's Tokyo Motor Show. Here's what he told Automotive News:
Considering their diminutive and dwindling degree of market share in the U.S., should Suzuki and Mitsubishi say sayonara to America and concentrate their efforts elsewhere? That's what some industry analysts are recommending. Says Yuuki Sakurai of Fukoku Capital Management,"It's time for them to decide whether they pay a high price to continue business there or stop the bleeding," His fellow auto analyst over at Okasan Securities, Yasuaki Iwamoto, agrees and says they should just forget about Am
The Wall Street Journal talked to Mitsubishi President Osamu Masuko ahead of this week's Moscow Motor Show about some of the company's recovery, its involvement in the Russian market and its plans for marketing electric vehicles. Masuko reiterated earlier announcements that the the iMiEV would go on sale in Japan next summer at a price of about $27,400. Once production ramps up to higher levels Mitsubishi hopes to drive the price down under $20,000. Initially the iMiEV will be in right hand driv