nitro


Volvo enlists valets to understand its clientele

The new Volvo slogan gleaned from hours of interviews with valets and Volvo owners: "Life is better lived together." When Volvo's new ad agency, Arnold Worldwide, went looking for a Volvo message that went beyond safety, it started with valets and parking attendants. They told Arnold that Volvo owners are friendly, generous, travel in company, and use their cars as more than showpieces. Arnold then went to Volvo owners and discovered that they are "users, not havers," and they like to share. In fact, "89% of them put a premium on togetherness ... Read more →

Killing a dog with a Nitro wasn't such a good idea after all Chris Shunk

When an ad agency supporting Chrysler's Netherlands Market Performance Center created a viral ad for the Dodge Nitro that depicted a dog being electrocuted by the vehicle, they were so smitten with ...

It's Dodge Nitro vs. dog in "shocking" new viral Chris Shunk

The Dodge Nitro may not be flying off dealer lots right now, but at least the mid-size SUV's advertising campaign has taken on a life of its own. You probably remember the commercial in which the ...

Day 20: Enter the Autoblog Relaunch Celebration Sweepstakes featuring the All-New 2007 Dodge Nitro R/T! John Neff

click above image to enter to win an all-new 2007 Dodge Nitro R/T Our Sweepstakes for an all-new 2007 Dodge Nitro R/T ends this Friday morning at 12:00AM EST, which means you can enter four more ...

Autoblog Week in Photos: Week of June 04, 2007 Chris Shunk

Time is winding down for the chance to win a fully-loaded $29,000 Dodge Nitro, so get in when the getting is still good (Enter every day through June 14th by clicking here.) This week in pictures ...

Day 14: Enter the Autoblog Relaunch Celebration Sweepstakes featuring the All-New 2007 Dodge Nitro R/T 2 years ago on Autoblog

click above image to enter to win an all-new 2007 Dodge Nitro R/T! Holy schnikes, the Autoblog Relaunch Celebration Sweepstakes featuring the all-new 2007 Dodge Nitro R/T is nearly two-thirds over. Almost two weeks have passed and, come tomorrow morning, only one week will be left. If you haven't ...

Autoblog Week in Photos: Week of May 27, 2007 2 years ago on Autoblog

We're now in week two of Autoblog's redesign and contest for a fully-loaded $29,000 Dodge Nitro. (Enter every day through June 14th by clicking here.) This week in pictures was chock-full of spy shots, new models, and some interesting videos. Some of our best work includes our review of the ...

Autoblog Podcast #67 2 years ago on Autoblog

We've finally poked our respective heads out of our interweb caves and unleashed episode 67 of the Autoblog podcast upon the world. We've been pretty nutty lately with our new, improved site design and our groundbreaking car giveaway, so please forgive our delay at getting back to this. Our first ...

Day 10: Enter the Autoblog Relaunch Celebration Sweepstakes featuring the All-New 2007 Dodge Nitro 2 years ago on Autoblog

click image above to enter to win an all-new 2007 Dodge Nitro R/T The initial elation I felt over finally getting the new site design launched and seeing this sweepstakes begin has subsided, probably as a result of writing this post every day. But yesterday it hit me again that we're actually ...

Day 7: Enter the Autoblog Relaunch Celebration Sweepstakes featuring the All-New 2007 Dodge Nitro R/T 2 years ago on Autoblog

Today marks the end of the first full week of the Autoblog Relaunch Celebration Sweepstakes featuring the All-New 2007 Dodge Nitro R/T (i.e. the Sweeps). We've added Gotakan, a Hawaiian blog (Yes, Hawaiians are eligible to win!), and Daily Car Videos to the list of websites helping us get the word ...

Autoblog Week in Photos: Week of May 20, 2007 2 years ago on Autoblog

This has been a huge week on Autoblog, as we launched our completely updated website, and we're celebrating this feat by giving away a fully-loaded $29,000 Dodge Nitro. (Enter every day through June 14th by clicking here.) We also had reviews of both the Chevy Silverado and the Infinity G35, and ...

Day 3: Enter the Autoblog Relaunch Celebration Sweepstakes featuring the All-New 2007 Dodge Nitro 2 years ago on Autoblog

UPDATE: We've fixed a lot of bugs, so if you've encountered issues while entering the Sweeps, please clear your browser's cache and restart your browser before trying to enter again. Thanks! click above image to enter to win an All-New 2007 Dodge Nitro! Did you enter yet today? You may as well make ...

The Autoblog Relaunch Celebration Sweepstakes featuring the All-New 2007 Dodge Nitro! 2 years ago on Autoblog

click image above to enter to win an All-New 2007 Dodge Nitro R/T! var digg_url = 'http://digg.com/offbeat_news/Blogging_history_Autoblog_giving_away_a_29_000_car'; Welcome readers to the new, redesigned Autoblog site. It's been almost three years since Autoblog first went online in June 2004, ...

Dodge returns to the Land of the Rising Sun 2 years ago on Autoblog

While (potential) buyers sniff around The Chrysler Group, DaimlerChrysler is still working to keep the brand in fighting shape for its (potential) future owner, announcing that Dodge will return to Japan after a 5-year absence. Four models have been announced to go on sale through its local ...

Chrysler recalls more than 68k 2007s 2 years ago on Autoblog

If you own a 2007 Chrysler, Dodge or Jeep listen up, because you're likely affected by Chrysler's latest recall. DaimlerChrysler is bringing home more than 68,000 vehicles to reprogram balky brake computers. The 11 affected models are 2007 versions of the Sebring, 300, Charger, Magnum, Caliber, ...

LaSorda recognizes Chrysler's ads are lame 2 years ago on Autoblog

During a meeting with Detroit-area dealers, Tom LaSorda, Chrysler group's CEO, expressed his displeasure with the current advertising route employed by the Detroit New York offices of BBDO. He specifically singled out the ad where a stranded motorist enlists the help of a Nitro driver to jump his ...

More Chrysler SEMA stuff: HEMI-powered Dodge Nitro 3 years ago on Autoblog

UPDATE: Added more specs and hi res image Mad props go out to Ray Wert at Jalopnik who has been feeding us bits of Chrysler's SEMA stuff all day long, and apparently he's not done. The latest is this purple Dodge Nitro with a heavily modified 5.7-liter HEMI V8 under its squared-off hood that's ...

Dodge Nitro Panel Wagon previewed ahead of SEMA show 3 years ago on Autoblog

UPDATE: Hi res images and press release added Who knows why automakers seem attracted to the utilitarian nature and claustrophobic accomodations of panel vehicles lately, but we're not complaining. Dodge is the latest to join the fray by offering up renderings of the Nitro Panel Wagon concept that ...

Spy Shots: 2008 Jeep Liberty 3 years ago on Autoblog

The .38 caliber lenses of KGP have shot another vehicle wide out in the open, and this time the 2008 Jeep Liberty has found itself in the photog's sights. Caught without any camoflauge, we can clearly see the next Jeep Liberty is going to take its styling cues from the Commander, with very tall, ...

Dodge Nitro gets a HEMI for SEMA 3 years ago on Autoblog

Dodge has released some initial info on what it has in store for SEMA this year. The big deal will be the Challenger Super Sort concept that'll be on display. Alas, they're playing coy with the specifics on that one, so we'll have to wait and see what the story is. Expect a HEMI with many, many ...

Pricing announced for 2007 Dodge Nitro 3 years ago on Autoblog

The Dodge Nitro, dubbed "the brand's first mid-size SUV" by Tom Loveless, Dodge's Director of Marketing and Global Communications, will arrive in dealerships in October with price tags starting at $19,885 for a RWD base model. The five-passenger Nitro is available in three flavors: the SXT, SLT and ...

In Toledo, Nitro is A-Go! 3 years ago on Autoblog

The Dodge Nitro received the green light from DaimlerChrysler back in 2005 to be produced as a 2007 model. Now, sibling blog Blogging Ohio posts that production of the SUV has began at Toledo's Jeep Liberty plant. The Nitro will be the first non-Jeep vehicle made there since production of the Dodge ...

Dodge being closely watched in the UK 3 years ago on Autoblog

Chrysler Group's boss, Joe Eberhardt, issued an ultimatum regarding the automaker's future in the UK. If Dodge products do not succeed at a high level by 2009, they will pull out of the UK market entirely. Dodge is counting on two specific models to guarantee success across the pond. The first is ...

The art of the 75-minute rebuild 3 years ago on Autoblog

Anyone who's ever taken some time to observe professional Top Fuel drag racing has probably marveled at the teams' ability to rebuild an engine between rounds. In less time that it takes most of us to TiVo through a week's worth of The Daily Show, the crews in charge of engine maintenance are able ...

PSA: DCX's SRT gurus to hold online chat this Wednesday 3 years ago on Autoblog

Dying to know how Dodge’s in-house performance division plans to get all 300 of the Caliber SRT-4’s horses to the ground through its front wheels? Curious to know how the team feels about the demise of cross-town rival SVT? Desperately seeking Dodge Nitro info?   Well, the folks ...

Giving the appropriate sex to a car (and why it's still dumb) 3 years ago on Autoblog

According to Kevin Wilson of Auto Week, there was apparently some emphasis by Jeep at the Chicago Auto show that the Dodge Nitro is aimed at male buyers, while the Jeep Liberty is geared more towards women (the latter remarks, of course, were implied as not to receive a scorching glance, lawsuit, ...






Autoblog Podcast #152: Paukert Enhanced!

Eddie Alterman wades in with Sam, Chris, Dan, and Jonny to talk about SEMA and other recent events.

 
 

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