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Autoblog Night Watch: VW encourages you to explore the darkness
We've grown pretty cynical towards the moribund car adverts populating the airwaves. There have a been a few notable exceptions in the past, but the vast majority do little to stir our emotions and inspire us to go for a drive. Volkswagen's new Golf campaign does just that. Night-Drive.com is the creative hub for V-Dub's product push, and is far and away one of the cooler sites we've frequented. The minute-long TV spot is the tip of the inspired iceberg, serving to set the mood with darkened scenes, an ambient background and a Burroughs-esque ... Read more →
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Autoblog Night Watch: VW encourages you to explore the darkness 2 years ago on Autoblog
We've grown pretty cynical towards the moribund car adverts populating the airwaves. There have a been a few notable exceptions in the past, but the vast majority do little to stir our emotions and inspire us to go for a drive. Volkswagen's new Golf campaign does just that. Night-Drive.com is the ...
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Chris, Dan, and Editor Paukert go over some LA Preview action and quietly whoop it up on the podcast.
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