nhl

After a rather successful foray with a Red Wings edition of the Ram 1500 last year – some 3,000 units sold – the truck brand is both re-upping its relationship with Detroit's hockey powerhouse and considering expansion into other sport franchises. Ram announced last month that it ...

It's getting colder. The sun is setting earlier. You know what that means, folks – that's right, it's hockey season. And just as fans are gearing up for fast-pace action at arenas across the United States and Canada, so are automakers as two such companies have announced deals with National ...

Sure, Canadians might seem tame and pacifist. But not when it comes to hockey. Once the skates go on, the gloves come off. And that combative attitude has been known to spill over into the streets, particularly when the local team has been handed a tough defeat in a pivotal game. Like last ...

Honda and the National Hockey League have a long-standing relationship through the Honda Center, home of the Anaheim Ducks, but now they have inked a three-year deal for the automaker to be the official vehicle of the entire ...

First, Toyota picked up sponsorship of soccer with the Chicago Fire's stadium, renamed Toyota Park. Now, Japanese automakers are making inroads into the world of professional hockey -- Honda has announced it will sponsor the National Hockey League's Anaheim Mighty Ducks' home ice. Currently known ...