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new car buyers

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    Report: Edmunds ranks brand loyalty by vehicle category

    News flash: trucks are popular in the U.S. and subcompacts aren't. While most of the customer loyalty stats we generally hear about are focused on brands, Inside Line recently did a study tracking how loyal customers are to a particular vehicle segment by tracking which vehicles customers trade ...

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    Shocking Study: Researchers find that men and women don't want the same thing (in cars)

    This just in: early reports inform us that water is, in fact, still wet. Also, the clever minds at CNW Market Research have discovered that an individual's personal tastes in a vehicle varies greatly depending on gender and age. Shocking, we know. According to the data, women typically base their ...

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    Survey outlines which qualities motivate new car buyers

    So, you've found a car that catches your eye. It's attractive, has the features you want and is priced within your budget. Slam dunk, right? Perhaps, but a recent telephone survey administered by Consumer Reports proves that a number of additional factors can affect the decision to purchase a new ...

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    POLL: 54% of Americans against Cash for Clunkers, 59% expect GM quality to dip under gov't. ownership

    America's "Cash for Clunkers" bill is on the cusp of being signed by President Obama, but according to a new survey by Rasmussen Reports, a majority of U.S. citizens aren't in favor of the plan. According to the telephone survey, fully 54% of those queried are against the measure, while 35% are in ...

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    V8s losing favor with consumers?

    It could be CAFE, it could be gas prices, it could be the everpresent chatter on all things green, it could be that it's just so bloody hot on Earth nowadays, it could be all those folks in California begging for clean air. But according to recent data and a study by, V8's simply ...


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