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new Prius

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    2010 Prius starts at $21,000; one with everything costs $32,500     1240344120

    2010 Toyota Prius - Click above for a high-res image gallery
    Toyota has announced official pricing for the five (!) trim levels for the 2010 Prius, due to hit dealers in the States sometime in late May. The bare-bones version (which must be pretty bare, since Toyota hasn't divulged what's ...

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    Prius rumors abound: Separate brand, 80 mpg, 3 different models     1225403940

    Click above for more images of the 2010 Toyota Prius
    An "insider" at LLN has it on good authority that the oft-rumored Prius brand is, in their words, "a go." According to their source, the goal of the spin-off is to create cheaper hybrid models that would command a marginal premium over their ...

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    Next-gen Prius coming in January with more power, efficiency     1209482940

    The current Prius is baked from a refined recipe that results in a roomy, practical and efficient vehicle lurking under an eco-statement exterior, or at least we thought so. Five years on, it's still the most popular way to conspicuously consume under the guise of saving the planet. Toyota hasn't ...

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    Spy Shots: 2008 Prius     1169399880

    Never content to rest on their laurels, Toyota has been applying kaizen to the Prius. Look for their next high-efficiency space capsule to bow in 2008 with significant tweaks and tweezes. The body shape remains familiar, though in actuality it's totally changed. Width is expected to grow an inch, ...

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