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Mitsubishi kei cars "Bloom" for Japan's ladies
Click image for photo gallery When you boil away everything else, the core elements of the new "Bloom Edition" Mitsubishi kei cars are their Sakura Pink paint; light-colored, water-resistant seat fabrics; and makeup mirrors. Yes, there are other colors available, and we're sure some of the Japanese shoppers (women, specifically) who Mitsu is targeting might also appreciate the cars' UV glass with water-repellent coating (think "factory Rain-X" here). But the real package centers on the Hello Kitty-look that the pink brings. The Bloom Edition ... Read more →
Spawn of eK: New Nissan Otti released in Japan Alex Nunez
Nissan Otti Rider Prior to the release of the latest Mitsubishi eK Wagon, an announcement was made that Mitsu would be supplying Nissan with their own version of the new kei car. No surprise, really, ...
Brought to you by the letter Kei: Mitsubishi's new eK Wagon and eK Sport Alex Nunez
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Mitsubishi kei cars "Bloom" for Japan's ladies 1 year ago on Autoblog
Click image for photo gallery When you boil away everything else, the core elements of the new "Bloom Edition" Mitsubishi kei cars are their Sakura Pink paint; light-colored, water-resistant seat fabrics; and makeup mirrors. Yes, there are other colors available, and we're sure some of the Japanese ...
Spawn of eK: New Nissan Otti released in Japan 3 years ago on Autoblog
Nissan Otti Rider Prior to the release of the latest Mitsubishi eK Wagon, an announcement was made that Mitsu would be supplying Nissan with their own version of the new kei car. No surprise, really, as the previous-gen eK was also sold as the Nissan Otti. Well, the day we all knew was coming has ...
Brought to you by the letter Kei: Mitsubishi's new eK Wagon and eK Sport 3 years ago on Autoblog
New kei cars are fun to cover. The impossibly small yet practical Japanese minicars manage to cram a lot of style and usability into a tight package. Mitsubishi's eK Wagon series has been a strong seller since its introduction in 2001, and the redesigned version (on sale today across Japan) looks ...
Autoblog Podcast #152: Paukert Enhanced!
Chris Paukert joins the usual crew of Chris, Sam, and Dan, summarily classing up the joint.
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