MINI has a new commercial for the Clubman that looks like a teaser for a new Tim Burton film -- all it's missing is Johnny Depp. Detailing the arcane goings on at a funeral for a fly, we aren't sure how the commercial is supposed to make humans want to buy the car, but that's why ad guys get paid the big dollars and we don't. However, we do have to admit that the three-swatter salute was a nice touch. Follow the jump to watch the vid, and you can judge the... impact... for yourself. Thanks for t
One of the apparent keys to creating a viral video is mimicking reality by showing young people attempting stunts. The main difference is that in Virals, the injuries aren't real, and the camera work is better. Oh, and the payoff is usually CG that's been fussed over, versus pimply little Johnny trying to figure out chromakey in his bedroom. MINI wants to put across the point that the Cooper S with the John Cooper Works package is more extreme than extreme. The very definition of extreme, perhap
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