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Venture Volage at 2011 Challenge Bibendum – Click above for high-res image gallery

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Click above for more shots of the Michelin Active Wheel and the Ventire Volage

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French coachbuilder Heuliez, along with Michelin and Orange™, have brought with them to the 2008 Paris Motor Show a most unremarkable-looking car. (My apologies to fans of the Opel Agila) And that's the point. The WILL (pictured above) is meant to seem "familiar and friendly" even though its makers believe it is the embodiment of the future of automotive design. The technology that makes this claim plausible is the Michelin Active Wheel system which we previously saw on the Venturi Volage.

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As previously promised the wraps have come off the Venturi Volage at the Paris Motor Show. While Michelin may have been a collaborator on the revealed electric GT, one glance leaves no doubt it belongs to the Venturi family. It not only shares the carbon fiber body of its sibling, the Fétish, but it will also be lovingly hand-assembled in limited quantities at the same Monaco atelier. Styled by Sacha Lakic, the smooth-bottomed Volage is said to be "designed by subtraction" with its carbon

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