Click on image for more pictures of the Mi.To
Hey, the pseudo-video-game as a car ad technique worked well enough for Pontiac, so why shouldn't Alfa Romeo give it a try too? While we think Alfa's take on arcade-style driving enjoyment is clever, it's not quite as cool as the G8's Spy Hunter recreation, which, as children of the era of excess, we were totally smitten with. Regardless, the expert driving Italy's newest hot hatch looks to have had a great time racing through all 11.1 kilometers of the Forest Track stage, which is actually Arje
Wait. Hadn't Alfa Romeo chosen Furiosa as the name for it's new Junior? Nope. It seems that they changed their mind. Alfa Romeo has launched a new microsite to promote its smallest model which is now named Mi.To. Besides mito being the Italian word for myth, the site says that they chose the name because Alfa Romeo is a brand which has a lot to do with the cities of Milano, where Alfa Romeo was born, and Torino, Fiat's city. Molto intelligente, isn't it?