merchandise

Here's a little problem to solve: Although budgets are shrinking, it still costs million to run a Formula One team. On the other hand, the teams go through spare parts like a rib joint does napkins. Meanwhile, collectors and enthusiasts have proven willing to shell out big bucks for authentic ...

When they're not styling phones, cologne, toasters, special-edition automobiles and such, Porsche Design keeps itself busy with sportswear for the driver and enthusiast. Previous collections from the company's ...

Lamborghini apparently has a sense of humor; how else would you explain the exotic brand's website using an image of a small paper bag with a bull logo and the automobili Lamborghini script, described as a sick bag, as the entry to the merchandise section of its website? If the performance of its ...

Ferrari's global branding efforts are accelerating as fast as its race and road cars, to the point where a third division was established just to manage it all. Heck, they've even got a Ferrari edition Segway scooter now. Next on the agenda: an aggressive expansion of Ferrari Store retail outlets, ...

Ferruccio Lamborghini, as the story goes, approached Enzo Ferrari with ideas on how to improve his sportscars, but Enzo rebuffed him promptly. And so Lamborghini Autobomili SpA was born, hungry to beat Ferrari at its own game, and been trying to ever since. But making high-performance exotic ...

If you're a regular reader of Autoblog, you'll know we're big fans of Top Gear. The BBC car show has a dedicated following in the UK who watch the show, read the magazine and even show up for filming at their set, plus even more viewers abroad watching the show syndicated or on BBC World with a ...