Mazda has an all-new advertising campaign in the US that focuses on the new slogan: Driving Matters. It's supposed to say something about both Mazda engineering and being behind the wheel of one of the company's vehicles.
Only 1,000 Special Edition Roadsters Available, So Get 'Em While They're Hot
Want to be one of the first to buy the fantastic new 2016 Mazda MX-5 Miata? Now's your chance. The pre-order books open at 12:00 PM Eastern for the very special Launch Edition, which is limited to just 1,000 units.
Mazda prices the smaller, lighter, sharper 2016 MX-5 Miata at $24,915 in the US, plus $820 destination. That's just $1,000 more than the outgoing car, and it comes with a six-speed manual transmission.
Mazda pledges to bring a new Club Edition of its MX-5 Miata roadster to the New York Auto Show next week. The name sounds promising, but the Japanese automaker isn't saying much about what we should expect.
The 2016 Mazda MX-5 Miata will be offered as part of a free, four-vehicle car pack on March 17. Gamers will also have a chance to win an MX-5 in a new Rivals contest. What's more, we learn that the production MX-5 will supposedly weigh just 2,332 pounds in US-spec form.
Sergio Marchionne confirms that the 124 Spider is the name for Fiat's forthcoming roadster. The Italian sports car almost certainly shares a platform for the latest Mazda MX-5 Miata and reportedly debuts some time in 2016.
Autocar is the latest with another rumor about a Mazda RX-7 revival, saying Mazda is planning something "significant" for its 100th anniversary in 2020. Reading between the vague lines, however, we wouldn't get our hopes up.
Wondering what the new Mazda MX-5 Miata would look like with, say, an aero kit, BBS alloys and Brembo brakes? Wonder no longer, friend, and feast your eyes on this show car Mazda brought to the 2015 Chicago Auto Show.
Episode #416 of the Autoblog Podcast is here, and this week, Dan Roth, Steven Ewing, and Brandon Turkus talk about the 2016 Mazda MX-5 Miata, seeing the 2016 Nissan Maxima in the company's Super Bowl ad, and GMC's potential plans for a Jeep Wrangler fighter.
We're set to record Autoblog Podcast #416 this evening. Have a look at our rundown of topics, and sound off with your questions and comments via the Q&A module. We'll record the show live at 10:00 PM Eastern.