Click the image above for a gallery from the show floor.
Mazda Design Challenge
After several weeks of voting over at Facebook, Mallory McMorrow emerged as the winner of the Mazda Design Challenge, a contest that tasked budding automotive artists to envision what design direction the Mazda3 might take in 2018. The 21-year-old Notre Dame industrial design major beat out 300 contestants over the course of the contest, and beyond being recognized for a her artistic prowess, she'll be on hand when her design is rendered in clay and paint over the course of the LA Auto Show.
Mazda's taking a line out of Peugeot's playbook and enlisting the help of budding automotive artists to design the 2018 Mazda3. The "Mazda Design Challenge" is turning to the Facebook community to send in a rendering and a 150-word description of their concept for selection. Ten semi-semi-finalists will be selected, and over the course of a week Facebook users will be asked to vote, narrowing down the selection to five semi-finalists that will spend time with a Mazda designer to hone their vis
- Volvo shoots for self-drivers by 2021
- Jeep spends $1 billion on factories
- Find Parts & Accessories for your vehicle!
- Obama rolls out new EV plan
- Infiniti dealers ranked best, Tesla worst
- Compare Volvo XC90 and Lincoln MKX