Building on the introduction of the GranCabrio MC that debuted at the Paris Motor Show, Maserati is planning three new models over the next couple of year in an attempt to raise sales to 50,000 units annually by 2015. While we think that that is a pretty lofty goal for a boutique automaker, redesigning its flagship sedan and adding two all-new models in popular segments sounds like a great plan of attack
Maserati plans on moving its ferocious exhaust note into other market segments, which we know so far include an SUV perhaps called the Cinqueporte (nee Kubang) and a sport sedan to slot under the larger, next-generation Quattroporte. Internally it is said that the new sport sedan is called "Maseratina," but an Italian publication has discovered a recent Maserati trademark for the name "Levante."
Maserati needs to make major moves if it wants to hit Fiat Group CEO Sergio Marchionne's aggressive sales target. Marchionne wants to see a tenfold increase in Maserati sales, and one of the models that will help him get there is a new sedan, presumably the next-generation Quattroporte. Actually, make that two different sedans, because Marchionne is prepping luxury sleds both small and large.
- Biggest automotive sales disappointments
- Fastest-depreciating cars in the United States
- Find and compare 2017 Models