Maserati believes that the success of the Levante crossover could turn around the company's sagging performance. The CUV goes on sale in early 2016.
Maserati has been teasing its crossover project since 2011, which is when it first showed off the Kubang concept (pictured above). Still, the production version, rumored to be called the Levante, remains a complete mystery. The CUV was first rumored to borrow the platform from the Jeep Grand Cherokee, but new rumors indicate that the Italian, luxury crossover might actually take the underpinnings from the Quattroporte and Ghibli.
If you watched 2011's The Dilemma and thought there's no way automakers would actually pipe artificial engine notes into their cars, think again. Several companies have been developing exhaust-note simulation systems, particularly for electric cars – be it for the sake of enjoyment or safety. But EVs aren't the only cars that will benefit from engine notes reproduced through speaker systems: so will some high-end performance machinery.
Production of the upcoming Maserati Kubang may be set for the Jefferson North plant where Chrysler builds the Jeep Grand Cherokee on which the high-riding Maserati will be based, but that doesn't mean that the Trident marque is giving up on production in its home country of Italy anytime soon.
Maserati has rolled out a new video to drum up anticipation for the company's new SUV concept, the Kubang. The flick begins with images of the Italian automaker's illustrious racing past, complete with open-wheel fire-breathers sliding across cobblestone courses and a fleet of MC-12 racers blowing past exuberant fans. That's all well before the portly, computer-generated Kubang saunters onto the screen. We'll be clear here; we understand that occasionally, automakers need to bow to the tides of