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made for mankind

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    Video: 2014 Acura MDX ad campaign the most expensive in brand's history
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    Realizing that it must spend more marketing dollars to compete with the more established luxury automakers, Acura is preparing to launch its most expensive ad campaign ever for its redesigned 2014 MDX. At $78 million, according to Advertising Age, the new "Made for Mankind" campaign that kicks ...

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