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Infiniti takes us behind the scenes in World's Fastest Hybrid vid

Jeff Sabatini — Fri, 10 Feb 2012 17:13:00 EST

Filed under: Hybrid, Sedan, Performance, Videos, Infiniti, Luxury

Nissan clearly wants to get as much mileage as it can out of the "duel" it staged between its Infiniti M Hybrid and the Porsche Panamera S Hybrid. You'll remember the spot, showing the M35h ripping through the quarter-mile in less than 14 seconds, ahead of the hybrid Porsche. Infiniti got Guinness World Records to proclaim it the fastest accelerating full hybrid last year, which served as the inspiration for filming the online ad.

Now, a new video has been posted to YouTube, showing some behind the scenes footage of the filming of the ad. It's not exactly earth-shattering stuff, as the parts we found most interesting were the shots of the camera chase car, which is neither an Infiniti nor a Porsche, but actually a Mercedes-Benz M-Class.

While we like the spot, this second go-round with it had us contemplating other things. We always wonder about the effectiveness of comparing your brand to another when it's clearly done to try and rub some of that competitive luster onto your own badge. And backing it up by throwing out a name that we most closely associate with overweight twins riding motorcycles? We like the M Hybrid, and we're happy to get more of a look at it, but if Infiniti really wants to impress, we'd like to see some more competitive comparisons, like how it performs on a road course or even how it matches up with non-hybrid models.

Click past the jump to watch the full video.

Continue reading Infiniti takes us behind the scenes in World's Fastest Hybrid vid

Infiniti takes us behind the scenes in World's Fastest Hybrid vid originally appeared on Autoblog on Fri, 10 Feb 2012 17:13:00 EST. Please see our terms for use of feeds.

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Followup: Infiniti M35h is world's "fastest" hybrid

Jeremy Korzeniewski — Tue, 24 Jan 2012 16:56:00 EST

Filed under: Hybrid, Sedan, Performance, Marketing/Advertising, Videos, Infiniti, Porsche, Luxury

We don't imagine that many new-car buyers are cross-shopping their local Infiniti and Porsche dealerships, but there's at least one segment of the automotive industry where the two automakers both play ball: high-performance hybrid luxury sedans, which may be the single most conflicted niche of the automotive sphere in the known universe.

In any case, here we are with the Infiniti M35h and Porsche Panamera S Hybrid. Each one is marketed as both a somewhat greener luxury vehicle and a performance sedan. We'd guess it's the performance side of the equation that would be most interesting to the majority of buyers, leaving fuel efficiency a welcome bonus.

So, which one is faster? That's an interesting question. Usually, we equate that term with top speed, as "fast" connotes velocity. When acceleration is being contested, we generally ask which machine is quickest. And, if it's quickness you're after, Infiniti wants you to know that its M35h will out-accelerate its competitor from Germany. How quick is it? According to Motor Trend, the hybrid M goes from 0-60 in 5.1 seconds, but that's not the stat Infiniti is claiming. According to the post-jump press release, the M35h is "faster" than the hybrid Panamera from 0-100 (11.54 seconds) and in the quarter mile (13.41 seconds).

As for the rest of the relevant statistics, the EPA estimates that the M35h will manage 27 miles per gallon in the city and 32 on the highway, for a combined rating of 29. The Porsche Panamera S Hybrid is rated at 22 city, 30 highway and 25 combined. Seems the M hybrid takes both the acceleration and economy awards. Check out a video released by Infiniti after the break, where you'll also find the press release, if you're into that kind of thing.

Continue reading Followup: Infiniti M35h is world's "fastest" hybrid

Followup: Infiniti M35h is world's "fastest" hybrid originally appeared on Autoblog on Tue, 24 Jan 2012 16:56:00 EST. Please see our terms for use of feeds.

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Ward's releases annual 10 Best Engines list

Jeremy Korzeniewski — Thu, 08 Dec 2011 13:30:00 EST

Filed under: Technology, Audi, BMW, Buick, Chrysler, Dodge, Ford, GM, Hyundai, Infiniti, Jeep, Kia, Mazda

It's that time of year, folks. No, we're not referring to the oodles of time spent shopping for the holidays, we're talking about end-of-the-year lists. Kicking things off in the automotive spectrum is industry stalwart Ward's Auto, which has just released its annual 10 Best Engines list.

Without further ado, here are the award-winners for 2012:

3.0L TFSI Supercharged DOHC V-6 (Audi A6)
2.0L N20 Turbocharged DOHC I-4 (BMW Z4/528i)
3.0L N55 Turbocharged DOHC I-6 (BMW 335i Coupe)
3.6L Pentastar DOHC V-6 (Chrysler 300/Jeep Wrangler)
2.0L EcoBoost DOHC I-4 (Ford Edge)
5.0L DOHC V-8 (Ford Mustang Boss 302)
2.0L Turbocharged DOHC I-4 (Buick Regal GS)
1.6L DOHC I-4 (Hyundai Accent/Kia Soul)
2.0L Skyactiv DOHC I-4 (Mazda3)
3.5L DOHC V-6 HEV (Infiniti M35h)

It comes as little surprise that seven of the ten engines on the list feature the most recent advance in power and efficiency, namely direct injection, or that a full half of them are boosted with the addition of either a supercharger or a turbocharger. Perhaps more surprising is that there's only one hybrid powertrain on the list, and it's from Infiniti, not Toyota or Lexus.

In fact, there isn't a single engine from Honda or Toyota on 2011's edition of the 10 Best Engines, nor are the 1.4-liter/111kW electric motor package in the Chevrolet Volt or 80kW AC motor in the Nissan Leaf anywhere to be found - both of which were on the list in 2010. Also missing? A diesel... any diesel - and there certainly are a few options from the likes of Audi, BMW, Mercedes-Benz and Volkswagen from which to choose.

Though its neither direct-injected nor turbocharged, the Pentastar V6 from Chrysler is surely worthy of inclusion, if for no other reason than its single-handed ability to transform any vehicle it's in from an also-ran to a competitive proposition.

We'll also give a shout-out to Ford, which earned two spots on the list but could seemingly have garnered another for the excellent 3.5-liter EcoBoost engine in the F-150 pickup. Ward's has plenty of commentary on why each engine was chosen, and you can read all about it right here. But first, have a look at each powerplant in our high-res image gallery.

Ward's releases annual 10 Best Engines list originally appeared on Autoblog on Thu, 08 Dec 2011 13:30:00 EST. Please see our terms for use of feeds.

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Infiniti M35h sets hybrid 1/4-mile Guinness World Record

Autoblog Staff — Wed, 21 Sep 2011 09:00:00 EST

Filed under: Motorsports, Hybrid, Sedan, Infiniti, UK, Luxury

On Tuesday, August 23, a lone 2012 Infiniti M35h ripped down the UK's rain-drenched Santa Pod Raceway and sped into the record books as the world's quickest hybrid vehicle.

Driven by Tim Pollard, associate editor of the UK's Car Magazine, and overseen by Guinness World Records, the 360-horsepower M35h dashed down the quarter-mile track in 13.9031 seconds (average of all runs). The quickest run of the day tripped the clock at 13.8960 seconds. In describing the M35h's record-setting run, Pollard stated, "At Santa Pod you could feel the instant torque of the electric motor away from standstill - the car just leapt off the line."

Lest you think it's only quick for a hybrid, Infiniti points out that, in the hierarchy of quick vehicles, the M35h's time puts it on a par with the following performance icons:

1982 Lamborghini Countach S: 13.9 secs
1998 BMW M3: 13.8 secs
2007 Aston Martin V8 Vantage Volante: 13.6 secs
2007 Porsche 911 Carrera: 13.6 secs
1966 Shelby Cobra: 13.5 secs
1964 Ferrari 250 GTO: 13.5 secs

The M35h scoots from 0 to 62 miles per hour in 5.5 seconds and tops out at 155 mph. On the consumption side, the M35h snagged an official EPA rating of 27/32 mpg city/highway, with a combined rating of 29 mpg. Currently, the M35h is North America's only 350-plus horsepower, 30-plus mpg highway vehicle. Feel free to read all the details in the press release after the break.

Continue reading Infiniti M35h sets hybrid 1/4-mile Guinness World Record

Infiniti M35h sets hybrid 1/4-mile Guinness World Record originally appeared on Autoblog on Wed, 21 Sep 2011 09:00:00 EST. Please see our terms for use of feeds.

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Vettel and Webber hit the Nürburgring in pair of Infiniti M sedans

Noah Joseph — Mon, 25 Jul 2011 16:56:00 EST

Filed under: Motorsports, Hybrid, Sedan, Marketing/Advertising, Infiniti, Luxury, Racing

This past weekend, the Formula One circus rolled into Eifel for the German Grand Prix. And though it was campaigned once again at the Nürburgring, the race was held on the GP-Strecke. The infamous Nordschleife hasn't been used for F1 racing since the early 80s, when it was deemed too dangerous for modern open-wheelers. But while they were on site, championship leaders Sebastian Vettel and Mark Webber and their sponsor Infiniti didn't miss the opportunity for a little wheel-to-wheel action around the Green Hell.

The Renault-Nissan Alliance's premium marque that powers Seb's and Mark's Red Bull race cars put the duo on the Norschleife in a pair of Infiniti Ms, but here's the kicker: while Webber got the keys to the M37s sport sedan, Vettel climbed into the M35h hybrid.

So which driver had the advantage? Considering that Infiniti claims that the M35h is the world's quickest hybrid sedan and its most powerful car on the market - hitting 62 mph from a standstill in 5.5 seconds versus the conventional M37s' 6.2 - it looks like Vettel was set to get the jump on his elder wingman once again. Follow the jump to watch the video footage to find out.

Continue reading Vettel and Webber hit the Nürburgring in pair of Infiniti M sedans

Vettel and Webber hit the Nürburgring in pair of Infiniti M sedans originally appeared on Autoblog on Mon, 25 Jul 2011 16:56:00 EST. Please see our terms for use of feeds.

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2012 Infiniti M35h

Michael Harley — Tue, 26 Apr 2011 11:58:00 EST

Filed under: Hybrid, Sedan, Technology, Infiniti, Quick Spins

Appealing To Both The Fast And Frugal

2012 Infiniti M35h - Click above for high-res image gallery

It is time for enthusiasts to embrace hybrid powertrain technology. A few short years ago, the mention of "hybrid power" conjured up images of low displacement engines, tiny electric boost motors and lethargic performance. Sure, the vehicles were environmentally-friendly (on a local level, at least) and they spanked their pure-combustion counterparts when it came to fueling stops, but they were also absolutely boring to drive. No, make that numbing.

Of course, there are always a few exceptions to the rule. Vehicles including the Lexus LS 600h L, Lexus GS 450h, BMW ActiveHybrid 750i and BMW ActiveHybrid X6 deliver spirited performance, but only mediocre improvements over their gas-only siblings when it comes to efficiency. And, we don't need to remind you that these vehicles are always very complex, excessively heavy and hardly inexpensive - there were simply few compelling reasons to put one in the garage.

Infiniti, a brand in itself almost embarrassing late to the hybrid game, seems to be in a position to change all that.

Continue reading Quick Spin: 2012 Infiniti M35h...

Gallery: 2012 Infiniti M35h: Quick Spin

Continue reading 2012 Infiniti M35h

2012 Infiniti M35h originally appeared on Autoblog on Tue, 26 Apr 2011 11:58:00 EST. Please see our terms for use of feeds.

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LA 2010: 2012 Infiniti M Hybrid brings electric power to the luxury sport segment

Steven J. Ewing — Thu, 18 Nov 2010 15:57:00 EST

Filed under: LA Auto Show, Hybrid, Sedan, Infiniti

2012 Infiniti M Hybrid - Click above for high-res image gallery

Making its public debut here at the LA Auto Show is the first production hybrid sedan from Infiniti, the M35h. Set to hit dealerships in the spring of 2011, the M Hybrid uses a parallel hybrid system combined with a seven-speed automatic transmission and rear-wheel drive.

When paired with a 50-kilowatt electric motor, the M35h's 3.5-liter V6 is estimated to produce a stout 360 horsepower and 258 pound-feet of torque. What's more, the electric motor produces an additional 199 lb-ft of twist off the line for acceleration, and we're told that the sedan can travel up to 62 miles per hour on electric power alone.

Official fuel economy figures are not available as of this writing, but Infiniti expects the M Hybrid to achieve 25 miles per gallon in the city and 30 mpg on the highway (27 combined). Sure, that might sound impressive, but for the sake of comparison, we'd like to direct your attention to the new 5.0-liter direct-injected V8 from Hyundai, which is estimated to net 26 mpg highway with a whopping 429 hp on tap. Just sayin'.

The M Hybrid does come standard with a laundry list of technological features, such as Active Noise Control and an audible pedestrian warning system for times when the car is silently cruising in electric mode. On top of that, the usual host of functions like navigation, Bluetooth and satellite radio are all on hand - this is a top-tier Infiniti, after all.

Follow the jump for the full details in the automaker's press release, and click through our galleries of live and stock shots to see the new M Hybrid from all angles.

Gallery: LA 2010: Infiniti M Hybrid

Gallery: 2012 Infiniti M Hybrid

Continue reading LA 2010: 2012 Infiniti M Hybrid brings electric power to the luxury sport segment

LA 2010: 2012 Infiniti M Hybrid brings electric power to the luxury sport segment originally appeared on Autoblog on Thu, 18 Nov 2010 15:57:00 EST. Please see our terms for use of feeds.

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