As Audi hopes to surpass BMW as the top-selling luxury automaker, sometimes it has to look at the small victories, too. For instance, IllicitEncounters.com – a UK dating site for married folks (also known as adultery) – is reporting that a recent poll shows that more people willing to cheat on their spouses drive an Audi. Last year, this same poll showed that BMW was the car-of-choice for adulterers.
Luxury car sales are off by at least one-third compared to last year's numbers, and the end is probably not in sight. In past recessions, the wealthy have been insulated by their money, but not this time. Real estate and banking are responsible for a large amount of the financial pickle we're in, and as those sectors get walloped by reality, the luxury cars typically purchased by agents, brokers, and bankers are languishing.