<?xml version="1.0"?>
<rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd">
<channel>
<title>Autoblog</title>
<link>http://www.autoblog.com</link>
<description>Autoblog</description>
<image>
<url>http://www.blogsmithmedia.com/www.autoblog.com/media/feedlogo.gif</url>
<title>Autoblog</title>
<link>http://www.autoblog.com</link>
</image>
<language>en-us</language>
<copyright>Copyright 2013 Weblogs, Inc. The contents of this feed are available for non-commercial use only.</copyright>
<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Lotus imagines the Toyota Venza, circa 2020 and minus 400 lbs]]></title><link>http://www.autoblog.com/2010/04/27/lotus-imagines-the-toyota-venza-circa-2020/</link><guid isPermaLink="true">http://www.autoblog.com/2010/04/27/lotus-imagines-the-toyota-venza-circa-2020/</guid><comments>http://www.autoblog.com/2010/04/27/lotus-imagines-the-toyota-venza-circa-2020/#comments</comments><description><![CDATA[<a href="http://www.autoblog.com/photos/2020-toyota-venza-as-realized-by-lotus/"><img hspace="0" border="1" vspace="4" alt="" src="http://www.blogcdn.com/www.autoblog.com/media/2010/04/2020toyotavenza3-630.jpg" /></a><br />
<div style="text-align: center;"><small style="font-weight: bold; font-style: italic;">2020 Toyota Venza as realized by Lotus - Click above for high-res image gallery<br />
</small></div>
<br />
When <a href="http://www.autoblog.com/tag/general+motors">General Motors</a> got to work seriously changing the <a href="http://www.autoblog.com/chevrolet/volt">Chevrolet Volt</a> from <a href="http://green.autoblog.com/2007/01/07/detroit-auto-show-its-here-gms-plug-in-hybrid-is-the-chevy-v/">blocky concept</a> to <a href="http://green.autoblog.com/2008/09/08/production-chevy-volt-photos-leak-out/">sleek production model</a>, company engineers discovered that by improving the aerodynamics by 80 counts, the car netted a six mile per gallon improvement in its highway fuel economy rating (note: a "count" is a thousandth of a point of a Cd number, so reducing a Cd of 0.150 by 50 counts would give you a Cd of 0.100). On the flipside, taking out 400 pounds of stuff only improved the car's highway mpg by one mile a gallon, though that's largely because of the Newtonian "an object in motion tends to stay in motion unless acted upon by an outside force" hubbub. The lesson for the Volt? <a href="http://green.autoblog.com/2008/04/07/the-april-2008-chevy-volt-update-breezing-through-the-gm-aero-l/">Aerodynamics beats weight reduction as a way to increase efficiency</a>. <br />
<br />
Not everyone agrees that aerodynamics are key to better cars, however. On the performance side of things, let's not forget <a href="http://en.wikipedia.org/wiki/Portal:Cars/Quotes">Enzo Ferrari's famous (and wrong) quote</a>: "Aerodynamics are for people who can't build engines." When it comes to building more fuel efficient cars, weight reduction can play a big role. Lotus, in particular, is a big proponent of shaving pounds from its sportscars. The <a href="http://green.autoblog.com/2009/09/08/lotus-announces-elise-club-racer-31-mpg-sports-car/">Elise Club Racer</a>, to cite just one example, weighs less than 2,000 pounds.<br />
<br />
Today, Lotus Engineering and the International Council on Clean Transportation released a study that found that weight reduction should not be forgotten and is, in fact, a cost-effective way to improve fuel efficiency. Specifically, the engineers calculate that you can have a "vehicle mass improvement" of 38 percent compared to a conventional mainstream vehicle (in this case, a <a href="http://www.autoblog.com/toyota/venza">Toyota Venza</a>) and that it can be achieved with "only" a three percent increase in component costs. One important detail: this is "using engineering techniques and technologies viable for mainstream production programmes by 2020." Even though 2020 is a decade away, it's interesting to see how much fuel might this save. The DOE estimates that reducing a vehicle's mass by 33 percent means a 23 percent drop in fuel consumption. Not bad. Find more details after the jump. <br />
<br />
<br />
<div class="postgallery"><p><strong>Gallery: <a href="http://www.autoblog.com/photos/2020-toyota-venza-as-realized-by-lotus">2020 Toyota Venza – As realized by Lotus</a></strong></p><a href="http://www.autoblog.com/photos/2020-toyota-venza-as-realized-by-lotus/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2010/04/2020toyotavenza3_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/2020-toyota-venza-as-realized-by-lotus/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2010/04/2020toyotavenza4_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/2020-toyota-venza-as-realized-by-lotus/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2010/04/2020-toyota-venza_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/2020-toyota-venza-as-realized-by-lotus/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2010/04/2020toyotavenza2_thumbnail.jpg" alt="" title="" /></a></div><br />
[Source: Lotus]<p><a href="http://www.autoblog.com/2010/04/27/lotus-imagines-the-toyota-venza-circa-2020/" rel="bookmark">Continue reading <em>Lotus imagines the Toyota Venza, circa 2020 and minus 400 lbs</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2010/04/27/lotus-imagines-the-toyota-venza-circa-2020/">Lotus imagines the Toyota Venza, circa 2020 and minus 400 lbs</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Tue, 27 Apr 2010 19:01:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2010/04/27/lotus-imagines-the-toyota-venza-circa-2020/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/19456348/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2010/04/27/lotus-imagines-the-toyota-venza-circa-2020/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Lightweight</category><category>lightweight car</category><category>lightweight cars</category><category>lightweight construction</category><category>LightweightCar</category><category>LightweightCars</category><category>LightweightConstruction</category><category>lotus</category><category>lotus lightweight</category><category>LotusLightweight</category><category>toyota</category><category>toyota venza</category><category>ToyotaVenza</category><category>venza</category><dc:creator><![CDATA[Sebastian Blanco]]></dc:creator><pubDate>Tue, 27 Apr 2010 19:01:00 EST</pubDate>
  <comments-url>http://www.autoblog.com/feed/19456348/article-comments.xml</comments-url>
  <rss-url>http://www.autoblog.com/feed/2010/04/27/lotus-imagines-the-toyota-venza-circa-2020/19456348/article-detail.xml</rss-url>
  <postid>19456348</postid>
<thumbnail>http://www.blogcdn.com/www.autoblog.com/media/2010/04/2020toyotavenza3-630_thumbnail.jpg</thumbnail>
<image>http://www.blogcdn.com/www.autoblog.com/media/2010/04/2020toyotavenza3-630.jpg</image>
</item><pages>
  <prev>-1</prev>
  <next>2</next>
</pages></channel></rss>