Autoblog

MG's former Longbridge, UK headquarters has been pretty quiet since production ceased in 2005. Newly-merged owners SAIC and Nanjing want the clatter of carbuilding to once again echo through the plant and plan to base their European and overseas operations there. The plant itself has the capability to build up to three different models; the challenge is deciding which of the former rival's products to build there. MG TF roadsters will likely lead the charge, with cars due at retail locations by March 1st. MG Rover holdovers could return to their roots if SAIC/Nanjing decide to build the MG 3 and MG 7, while the newly deisgned Roewe W2, pictured above, looks like a solid possibility, as well. In addition to manufacturing, R&D and sales efforts will also be strengthened. From the sound of things, it won't be long before Longbridge is once again turning out cars (some of the same cars, even) at a healthy clip.

[Source: Auto News - sub req]

The twisted saga of MG's resurrection from the ashes at the hands of Chinese automakers has come full circle. Last year both SAIC Motor Corp. and Nanjing Automobile Corp. fought tooth and nail for the right to build MGs in England, and Nanjing, the smaller of the two automakers by far, won. Since then the Chinese automaker has been trying to begin production of a new MG roadster at the company's plant in Longbridge, England. SAIC, meanwhile, accepted the defeat and instead purchased some MG production equipment and began building Rover sedans in China under the Roewe name (Ford had cleverly exercised its option to purchase the Rover name from BMW, which meant that SAIC had to name its Rover sedans something else).

SAIC has gotten the last laugh, however, with its recent purchase of Nanjing. Nanjing bought Rover for an estimated $100 million back in 2005, while SAIC reportedly has agreed to pay around $1.9 billion for Nanjing.This means that everything SAIC lost out on in the bidding war over MG it has gained by acquiring Nanjing. Most importantly, this includes the Longbridge production facility. SAIC already has an R&D center in Britain, which it will consolidate with the Longbridge facility and use to begin production of vehicles in Europe. The automaker claims production of the MG roadster, as well as other MG models, will begin soon, though SAIC can also use those facilities for development and production of new vehicles for the European market sold under its own name. Why is MG so darn important to these Chinese automakers? As an established European brand with some street cred, MG is a small company that offers the Chinese an easy way into the lucrative European market. Perhaps instead of Rovers, we'll soon see Roewe sedans on the streets of London.

[Source: Reuters]

It appears that despite the incredulous whining and snarky commentary about Britain's MG being purchased by Nanjing and renamed Modern Gentleman, the Jiangsu, China based automaker has the best interests of MG in mind. They've been exceptionally careful stewards so far, quickly ramping up production in a huge, modern facility in China so that MGs could once again roll off the assembly line for the 60th anniversary of the brand. The familial MG homestead in Longbridge, UK has been reinvigorated as the UK and European headquarters for NAC MG. Cars will once again be manufactured in Longbridge, and the location will also play a role in R&D, engineering, workforce recruiting and of course, sales. Not only has the move garnered goodwill for the Chinese parent company, it shows that they're committed to MG and have a long term plan in mind.

Press release after the jump.

[Source: NAC]

For those awaiting the return of the Modern Gentleman, your wait is nearly over if you live somewhere other than the U.S. New owners of the MG name and much of the defunct automaker's production equipment, Nanjing Automobile Group, have announced that production of cars based on the old MG TF roadster will begin in China as soon as March of this year, while low volume production of right-hand drive models will begin at the automaker's old Longbridge assembly plant in April or May. The Chinese plant located in Pukou, Nanjing Province will handle the bulk of production, which is pegged at 6,000 units annually, though any right-hand drive orders will get their final assembly in Longbridge. Unfortunately, Nanjing has been mum on the prospects of selling MG-branded vehicles in the States again since the possibility was mentioned back in July of last year.

[Source: Just-auto]

Originally designed to be the centerpiece of MG Rover's future vehicle plans, this now-stillborn prototype named the RDX60 has been located in a dark, dusty corner within Longbridge. The five-seat hatch based on the Rover 75 platform was the replacement for the Rover 45 built to go head-to-head with the Golf and Focus in 2004. Unfortunately, delays and a general lack of funds sent it along with the future MG Rover into automotive oblivion in April of 2005.

[Source: CAR Magazine]

See early sketches of Rover and MG versions of the RDX60 after the jump

Nanjing Automobile Corp. will celebrate its 60th birthday on March 27, 2007, and the star of the party will be a shiny new MG. Deputy chairman Lu Zhenxin announced Wednesday that Nanjing's first MG will roll off the line on the company's birthday.

The company's new factory in Nanjing is under construction, and when completed will be able to pump out 200,000 MG cars and 250,000 engines a year. Some vehicles will be sent on to the former MG Rover plant in the U.K. for final assembly, and the first MG TF roadster could drive out of the U.K. plant as early as April 8, 2007, two years to the day after the plant ceased production.

U.S. production at the company's planned Oklahoma facility is scheduled for 2008.

[Source: Reuters]

It's where the wind comes sweepin' down the plain. It's where the corn is as high as an elephant's eye. And now it's where the first Chinese owned auto factory will be opened in the United States. Ooooooklahoma!

Today Nanjing Automobile Group will announce that the company will build the MG TF Coupe at a factory in Ardmore, Oklahoma by 2008 and locate its American and European headquarters 90 miles north in Oklahoma City. The new plant will create 500 new jobs for the area. The MG TF Roadster, meanwhile, will be assembled at MG's plant in Longbridge, England.

This will make Nanjing the first Chinese automaker to truly enter the U.S. market, though the fact it will be offering a revered nameplate sets it apart from other Chinese automakers intent on arriving in the U.S., like Geely and Chery, both of which plan to offer freshmen marques.

(Thanks Speed42 and Peter for the tip!)

[Source and photo: New York Times]

Say what you will about Nanjing Automobile Group's ability to revive the MG brand after picking up MG Rover's assets following the British firm's 2005 implosion, but you have to admit they have they have a firm grasp of the art of leaking information to the press. Following on the heels of last week's leak/rumor/announcement that Nanjing will resume production of MGs at the dormant Longbridge plant in the U.K. comes today's word that the company plans to sell MGs in the U.S., and may even manufacture them in North America.

The MG brand disappeared from dealerships on the left side of the pond in 1980, but you can check out the MG model range, circa 2005, at the MG Rover website. The model rumored to head up the brand's relaunch is the MG TF (above).

A formal announcement of the company's plans is slated for July 17 at the British Motor Show.

[Source: AutoWeek]

The Chinese owners of defunct British carmaker MG Rover have confirmed that car production will resume at the former MG Rover factory in Longbridge. Nanjing Automotive will build cars in China and the U.K., with Autocar suggesting that the MG TF Roadster (right) is the most likely vehicle to come out of the Longbridge plant.

A formal press conference is scheduled for the British Motor Show later in July.

[Source: Autocar]

Related links:
Rover vs. Rover in Chinese cage match!
Britain coughing up £660,000 to Nanjing to help restart MG-Rover factory
Nanjing Auto signs long-term lease for MG-Rover plant