Autoblog

Ford unveils Mustang 50th anniversary logo, plans merchandise

Jonathon Ramsey — Tue, 26 Mar 2013 17:31:00 EST

Filed under: Convertible, Coupe, Etc., Marketing/Advertising, Ford, Design/Style

The Ford Mustang turns 50 years old this year, and this is the logo that will announce the milestone occasion on a special line of merchandise. The graphic is the result of an internal design competition, and Ford will give 50 different companies the license to use it on traditional logo merchandise like shirts and watches, along with some untraditional items like pinball machines.

Ford is going to begin the celebrations at this week's New York Auto Show and continue them throughout the year, but April 17 is the official birthday of the the pony car that just won't quit. You can expect to start seeing anniversary merchandise in the next couple of weeks.

Continue reading Ford unveils Mustang 50th anniversary logo, plans merchandise

Ford unveils Mustang 50th anniversary logo, plans merchandise originally appeared on Autoblog on Tue, 26 Mar 2013 17:31:00 EST. Please see our terms for use of feeds.

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2013 Ford Mustang redefines "badge engineering" with logo projector

Noah Joseph — Wed, 07 Dec 2011 10:30:00 EST

Filed under: Coupe, Performance, Etc., Technology, Ford, Design/Style

Most car marques can be easily recognized by their emblems. But some model lines have their own emblems, too. The Mustang stands out as a clear example, and now Ford is projecting that image even further. And we mean that quite literally.

For the new 2013 Mustang, Ford has fitted a tiny projector lamp into the side mirror that casts the shape of the galloping horse logo onto the ground beside the vehicle when the driver unlocks the doors. This illuminated "Easter egg" seems simple enough, but apparently it took Dearborn's engineers quite a while to get it just right, going through six or seven designs before managing to get it to work.

The result was apparently so captivating that it shut down Ford's Flat Rock assembly line when one of the auto workers hit the button and everyone came to look. We'll be interested to see it for ourselves when we get our hands on the new model. It might be purely aesthetic and almost entirely without function, but something tells us this could be one of those new gimmicks - like, say, illuminated sill plates or ambient cabin lighting - that we may see proliferating across the industry.

2013 Ford Mustang redefines "badge engineering" with logo projector originally appeared on Autoblog on Wed, 07 Dec 2011 10:30:00 EST. Please see our terms for use of feeds.

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Will the 2011 Charger wear a new Dodge emblem? [w/poll]

Jeremy Korzeniewski — Thu, 19 Aug 2010 18:29:00 EST

Filed under: Marketing/Advertising, Chrysler, Dodge

Take a close look at the entire lineup of 2009 and 2010 Dodge cars and trucks and you'll notice one thing they all have in common: the Dodge emblem is represented as a Ram's head. So what's the problem? While you could spend hours debating the merits of its recent strategy, the Chrysler Mothership has chosen to separate the Dodge brand into separate car and truck entities, and the newly launched Ram Truck brand will soldier on using that same Ram Head. Which means Dodge needs a new identity.

The first step Chrysler took to create a new corporate identity for Dodge was a new logo that will be used in marketing materials, but it won't serve as an actual emblem on the vehicles. There's plenty of online speculation as to what Dodge will use as its next emblem, or if it will in fact choose to go... um, naked. So far, all the spy shots of 2011 Dodge models have been seen sans logo or emblem, sporting only the Dodge name spelled out with individual chrome lettering.

So, what does all of this mean? Well... we really have no idea. But we're interested in hearing what you all have to say. Take a good look at the potential new emblem on the right and then take part in our entirely unscientific poll below.

View Poll

[Source: Allpar.com]

Will the 2011 Charger wear a new Dodge emblem? [w/poll] originally appeared on Autoblog on Thu, 19 Aug 2010 18:29:00 EST. Please see our terms for use of feeds.

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De Tomaso unveils a new logo for a new future

Noah Joseph — Mon, 16 Aug 2010 07:59:00 EST

Filed under: Europe, Marketing/Advertising, MISC

For those who may not have noticed, Italy is ready to get a new automaker... back. The name's De Tomaso, and if you're up on your car history, you'll recognize it as the father of classics such as the Pantera and Mangusta. But after lying dormant for decades, the company has been rescued by Italian automotive industrialist Gian Mario Rossignolo. Under his direction, De Tomaso is expected to launch a new lineup. It's the dawn of a new era for the brand, and it has launched a new logo for its bright new future.

Replacing the old badge with the abstract T (far left) is a new icon (far right) that more clearly encompasses the D and the T in a more modern, muscular shape. It's the work of branding guru Peter Arnell, who recently took up the position of Chief Innovation Officer for the resurgent automaker. We're looking forward to seeing what it'll eventually adorn, with sources tipping a sports car, a luxury sedan, a sport 'ute, and most recently, a Mini rival. Whatever it is, expect a new De Tomaso to be unveiled at the 2011 Geneva Motor Show.

[Source: alvolante.it via autoblog.it]

De Tomaso unveils a new logo for a new future originally appeared on Autoblog on Mon, 16 Aug 2010 07:59:00 EST. Please see our terms for use of feeds.

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Report: Dodge getting new badge to support sporty image

Jonathon Ramsey — Mon, 24 May 2010 11:20:00 EST

Filed under: Etc., Marketing/Advertising, Dodge

We first wrote about Dodge's new logo way back in January, when the Dexter-voiced commercials were coming out and a Dodge logo was showing up at auto shows with two stripes at the end. According to Automotive News, that graphic has been officially discussed and endorsed by Dodge CEO Ralph Gilles for a new logo, and we even have the reason: "it signifies our sporty character." How is that, you ask? Because "Most SRTs are Dodges," and those two red "slashes" are the sign of the SRT.

The slashes won't appear on Dodge vehicles, however - only on signage and print materials. As it is rolled out in dealer showrooms, it will first be used to promote the 2011 Dodge Charger arriving later this year.

[Source: Automotive News - sub. req.]

Report: Dodge getting new badge to support sporty image originally appeared on Autoblog on Mon, 24 May 2010 11:20:00 EST. Please see our terms for use of feeds.

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Vote for the Chrysler Fiat 500's U.S. logo

Jonathon Ramsey — Sat, 22 May 2010 12:35:00 EST

Filed under: Budget, Etc., Marketing/Advertising, Hatchback, Fiat, Design/Style

Earlier this week, a Dutch auto dealer plastered the Dodge - rather, Ram - logo on a Fiat 500. It looked pretty bad. Now, Fiat USA is offering Yanks a chance to choose a more conventional logo for the cute little bugger, and thankfully, the mountain mammal doesn't factor into the equation.

Elsewhere, the 500 logo is the horizontally-split numerical graphic at the top. Your job is to let Fiat know which of the five supplementary graphics you think should grace the car. Whether Fiat plans on listening to any of you or using your majority choice anywhere remains to be seen, but as long as it isn't number three then we'll have fun playing. And as Mr. Letterman would advise, please, no wagering. Hop on over to Fiat USA's Facebook page and cast your vote. Top tip, Robert M!

[Source: Fiat USA on Facebook]

Vote for the ~~Chrysler~~ Fiat 500's U.S. logo originally appeared on Autoblog on Sat, 22 May 2010 12:35:00 EST. Please see our terms for use of feeds.

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BMW Dynamic Car Identity reimagines Roundel [w/video]

Jonathon Ramsey — Mon, 03 May 2010 10:30:00 EST

Filed under: Etc., Marketing/Advertising, Videos, BMW

Proposal for a dynamic BMW roundel - Click above to watch video after the jump

There's everything on the Internet, isn't that what they say? A company called Zafira Consulting & Trading has posted a proposal on YouTube for a dynamic re-envisioning of BMW's roundel logo. It's got the usual form and colors but, to quote Galileo, "And yet it moves."

The only other logos we know of that move on a car are on Rolls-Royces and Bentleys - the wheel caps rotate to stay centered, and the hood ornaments will retract. Zafira's idea isn't anything like that. It is neat, but... well, have a look at it for yourselves after the jump and tell us if you can see it in BMW's future.

[Source: YouTube]

Continue reading BMW Dynamic Car Identity reimagines Roundel [w/video]

BMW Dynamic Car Identity reimagines Roundel [w/video] originally appeared on Autoblog on Mon, 03 May 2010 10:30:00 EST. Please see our terms for use of feeds.

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A new Chrysler needs a new logo, no?

Jeremy Korzeniewski — Wed, 21 Apr 2010 10:27:00 EST

Filed under: Marketing/Advertising, Chrysler, Design/Style

Chrysler logos, past and present. Can we do better? - Click above for image gallery

What image enters your mind when you think about Chrysler? For us, it's the Pentastar logo. Perhaps that's because many of us Autobloggers are children of the '80s when the iconic five-pointed logo was unabashedly emblazoned on everything from minivans to Lasers to New Yorkers.

More recently, Chrysler has abandoned the Pentastar brand in favor of a couple of winged logos and a version of the brand's old golden-hued wax seal. These logos are much more modern than the Pentastar, but none of them are as memorable or anywhere close to being as well established as the admittedly dated Pentastar.

With a bankruptcy and new savior in the form of Italy's Fiat still fresh in our memories, perhaps now would be a good time to rethink Chrysler's brand positioning and corporate marketing materials. In fact, the automaker has already done just that, revealing the latest version of its winged logo late last year.

But is Chrysler going down the right path with its latest reinvention? Our colleagues at AOL Autos wondered if the brand might be able to do a bit better. To find out, AOL Autos commissioned three design firms to redesign the storied automaker's brand, and the results are as interesting as they are diverse. See for yourself in the image gallery below and be sure to check out the full article with background information and more images. So... got a favorite?

Gallery: Chrysler rebranding exercise

[Source: AOL Autos]

A new Chrysler needs a new logo, no? originally appeared on Autoblog on Wed, 21 Apr 2010 10:27:00 EST. Please see our terms for use of feeds.

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REPORT: Cadillac quietly unveils new, old-look logo

Jonathon Ramsey — Tue, 13 Oct 2009 08:58:00 EST

Filed under: Marketing/Advertising, Cadillac, GM

As with its model line, Cadillac has performed surgery on its logo. The previous logo, at right, was a sleek bit of matte color and metal unveiled in 1999 as a result of Cadillac wanting a new icon to represent its "art & science" campaign. The aim was "to combine suggestions of high technology and elegance through faceted shapes-inspired by the stealth fighter and by gemstones." Sure.

The new logo cranks up the texture effect on the wreath, adds texture inside the crest, and plays up the embossing and light effects of the crest edge. It's new, but it's got a shiny bit of retro about it that we don't mind.

Cadillac doesn't appear to have said anything about it, and while it appears on the 60-day Guarantee site we can't tell if it's made it onto Caddy's official plot of the interwebs. The real test, though, will be how it looks when it makes it onto the cars. Thanks for the tip, Scott!

[Source: Under Consideration]

Continue reading REPORT: Cadillac quietly unveils new, old-look logo

REPORT: Cadillac quietly unveils new, old-look logo originally appeared on Autoblog on Tue, 13 Oct 2009 08:58:00 EST. Please see our terms for use of feeds.

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Ferrari's Prancing Horse voted most iconic badge [w/POLL]

Noah Joseph — Thu, 10 Sep 2009 19:29:00 EST

Filed under: Performance, Marketing/Advertising, Misc. Auto Shows, Ferrari, UK

The people have spoken. (Well, the British anyway. But they're people, too). And according to a public opinion survey, Ferrari has the most iconic badge among exotic automakers.

The poll in question was conducted by European telecom company Orange for the MPH Top Gear Live show, a sort of live-action performance car show held in car-crazed England. Ferrari was identified far and away as the most recognizable of car logos, garnering nearly half the votes. Aston Martin came in second with a quarter of the votes, edging out Lamborghini, Bugatti and Porsche, while Maserati, Spyker, Lotus, Koenigsegg and Pagani rounding out the rest of the top ten with small shares of the votes.

The numbers go to show that while the Prancing Horse is still king, England's own Aston Martin has grown to eclipse some of the biggest power houses in terms of brand recognition. We wonder how long it will take McLaren's Nike-like tick logo, which appears as a motif repeatedly in the design of the new MP4-12C supercar unveiled today, to rise up the ranks, too. We also wonder how American car fans would vote differently from our former colonial masters, and we're wondering if the survey takers were given a limited number of choices, or if the poll specifically targeted performance marques. After all, aren't workaday emblems like Ford's Blue Oval or Chevrolet's Bowtie more recognizable, or even Blighty's own Rolls-Royce's Double R logo?

In any case, we've started a performance badge poll of our own and thrown in the Chevrolet Corvette and Dodge Viper sub-brands (together with McLaren) for good measure. Follow the jump to cast your vote and read the press release with full figures after the jump.

[Source: MPH]

Continue reading Ferrari's Prancing Horse voted most iconic badge [w/POLL]

Ferrari's Prancing Horse voted most iconic badge [w/POLL] originally appeared on Autoblog on Thu, 10 Sep 2009 19:29:00 EST. Please see our terms for use of feeds.

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Audi makes subtle changes to its four-ringed emblem

Noah Joseph — Wed, 26 Aug 2009 19:00:00 EST

Filed under: Audi

The four-ringed logo has been in use since the Auto Union days back in the 1930s, so we wouldn't expect Audi to go changing it too drastically, but it has given the logo a fresh take to mark the occasion of the company's centenary.

Following the lead taken by other automakers, the subtly revised Audi logo is more chrome-tastic and three-dimensional than the one it replaces. The Audi name has also changed to a more conventional font instead of the backswept typeface, and the name, when appearing next to the ring emblem, has moved away from the center to the bottom left corner. A subtle change, for sure, but a change nonetheless. Click on the thumbnails below to compare the old and new emblems to discern the differences for yourself.

Gallery: Updated Audi Logo

Audi makes subtle changes to its four-ringed emblem originally appeared on Autoblog on Wed, 26 Aug 2009 19:00:00 EST. Please see our terms for use of feeds.

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The Greenwash to End All Greenwashing? GM reportedly pondering changing logo color

Sebastian Blanco — Thu, 09 Jul 2009 10:27:00 EST

Filed under: Green, Marketing/Advertising, GM

2010 Chevy Spark - Click above for high-res image gallery

General Motors has certainly been pumping out a greener message for the last few years, but, on the eve of its likely emergence from bankruptcy, it looks like it might be ridiculously difficult to miss the company's shift to a new and very public eco-mindset: The General's traditional blue square logo could become green. No, really.

While no official decision has yet been made, insiders are saying that the background color change is being considered, "in an effort to show consumers that it is leaner and greener, more focused on fuel efficiency and better able to make quick decisions," says MSNBC.

The fuel efficiency meaning of a possible new green logo is easy to understand and the "quick decisions" part reflects a new GM that will likely have 35 percent fewer executives to go along with fewer employees overall. More announcements on these issues and the fate of the Spark minicar could come tomorrow, when GM is expected to emerge from bankruptcy.

The real color change that GM needs to make, of course, is a shift from red to black - but that's significantly harder than swapping pixels in a logo.

Gallery: Geneva 2009: Chevy Spark

[Source: MSNBC | Logo Image: Adam Morath/AOL]

The Greenwash to End All Greenwashing? GM reportedly pondering changing logo color originally appeared on Autoblog on Thu, 09 Jul 2009 10:27:00 EST. Please see our terms for use of feeds.

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Mercedes-Benz celebrates iconic centennial with special CL550

Noah Joseph — Thu, 23 Apr 2009 13:30:00 EST

Filed under: Coupe, Mercedes-Benz, Specialty

Mercedes-Benz CL550 "100 Years of Mercedes-Benz Edition" - Click above for a high-res image gallery

While so many other automakers have reinvented their logos over the years, Mercedes-Benz has stuck with the same one for 100 years now. One century ago, Daimler-Motoren-Gesselschaft went down to the local patent office and registered the Three-Pointed Star, the logo everyone knows and recognizes today. Just a few weeks later, August Benz & Cie did the same with their logo, the Benz name encircled by a wreath. These two icons later became integrated when the two companies banded together, but to celebrate the anniversary of their registration, Mercedes-Benz has announced a new special edition of one of its most upscale coupes.

The CL550 4Matic features a number of special Designo and AMG touches inside (light tan perforated leather with contrasting stitching and grey accents, gilded brass emblems on the center console) and out (special dark gray paint, new aero kit, and five-spoke 20-inch anthracite wheels with silver brake calipers) to differentiate itself from its more common counterparts. The special edition is available on either the rear-drive or all-wheel-drive 4Matic models around the globe, but since Benz made 4Matic standard equipment on the CL550 in the States, we'll only get the grips-at-all-paws variety.

No word on American-market pricing, but the package commands a hefty €17,850 ($23k USD) premium in Europe. Nobody said celebrating came cheap. Details in the press release after the jump.

Gallery: "100 Years of Mercedes-Benz Edition" CL550

[Source: Mercedes-Benz]

Continue reading Mercedes-Benz celebrates iconic centennial with special CL550

Mercedes-Benz celebrates iconic centennial with special CL550 originally appeared on Autoblog on Thu, 23 Apr 2009 13:30:00 EST. Please see our terms for use of feeds.

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Sunday Poll: Lambo logo showdown

Alex Nunez — Sun, 02 Nov 2008 19:30:00 EST

Filed under: Etc., Supercars, Lamborghini

After the G419 Invitational ended last Sunday, I was outside BSing with Davey G. Johnson (the erstwhile Jalop, friend of Autoblog, and all-around great guy) as we looked over the cars that still remained parked in the GPNY lot. The front row contained both a Gallardo Roadster and a spanking new LP560-4, while row two was home to a silver Diablo SV. We were going over the SV, commenting on how it's aged rather well, when Davey noted something that inspired this particular post.

"Look at that," he said, pointing at the all-lowercase, italicized, block-letter 'lamborghini' badge on the Diablo's rear deck. "That would look so much better on the new cars." The new-school Lambos, as you're all aware, wear the cursive 'Lamborghini' on their tails. Davey and I walked over to the LP560, eyeballed it, and returned to the SV. I have to say, I'm with him on this one. Those lowercase block letters are like Countach-flavored exoticar comfort food, and they'd look perfect on the angular modern Lambos. Then again, maybe the happy medium would be to split the difference and go with this classic.

In any case, let's put it to a vote:

View Poll

Gallery: Lamborghini Diablo SV

Gallery: First Drive: 2009 Lamborghini Gallardo LP560-4

Sunday Poll: Lambo logo showdown originally appeared on Autoblog on Sun, 02 Nov 2008 19:30:00 EST. Please see our terms for use of feeds.

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2008 Woodward Dream Cruise launches new logo, website

Chris Shunk — Tue, 10 Jun 2008 13:02:00 EST

Filed under: Etc., Misc. Auto Shows, Specialty

The Woodward Dream Cruise has been a very professionally run event for most of the past 13 years, but when it came time to check for updates on the Dream Cruise website, it was amateur hour. That has changed, as the rip-roaring event has been given a more modern website with easy to traverse navigation and cleaner graphics. The site also includes a new blog that features the ideas and knowledge of the Dream Cruise leadership team.

Team Dream Cruise also wanted to feature an all-new logo that captures the spirit of an event that hosts a million people and 40,000 vintage hotrods. The team hand-picked former GM Design Director Dick Ruzzin to come up with a classic yet contemporary design that gives props to the classic car, while also providing the event an extra touch of class. Ruzzin chose the classic 1930's roadster as the new face of the Dream Cruise, and we'd say the end result is a job well done. Click on the gallery below for Ruzzin's progression from first sketch to final product, and click the link below to visit the Dream Cruise website. The actual event takes place Saturday, August 16th, and you know we'll be there.

Gallery: Woodward Dream Cruise Logos

[Source: Woodward Dream Cruise]

2008 Woodward Dream Cruise launches new logo, website originally appeared on Autoblog on Tue, 10 Jun 2008 13:02:00 EST. Please see our terms for use of feeds.

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Refreshed Opel logo accompanies Insignia release

Damon Lavrinc — Tue, 20 May 2008 17:31:00 EST

Filed under: Sedan, Etc., Europe, Misc. Auto Shows, Opel

Opel will be following the lead of its corporate sibling, Vauxhall, later this year when it unveils a new badge to correlate with the release of the Insignia sedan. The restyled emblem will still feature the Opel nameplate and lightening bolt, but will be coated in polished metal and will attempt to signify Opel's upmarket ascendancy in the European market. The gentleman at right holding the redesigned logo is Mark Adams, GM Europe's of design, who says that new emblem, "is very much consistent with the overall design language and philosophy of our vehicles." Expect to see the new logo affixed to the Insignia at the London Motor Show next month.

Gallery: Opel / Vauxhall Insignia

[Source: Automotive News - Sub. Req.]

Refreshed Opel logo accompanies Insignia release originally appeared on Autoblog on Tue, 20 May 2008 17:31:00 EST. Please see our terms for use of feeds.

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Ripped-off automotive logos lack innovation

Michael Harley — Thu, 21 Feb 2008 18:58:00 EST

Filed under: Trends, China, Government/Legal

Automakers worldwide spend millions of dollars perfecting and updating their logos. Study groups offer input to help capture that timeless design and color that precisely represents their product. Once approved, the automakers drop tens of millions of dollars into promoting the new look in product and advertising. What happens when another company arrives with a mildly-modified copy-cat version of the same logo? Apparently, if the country is in Asia, not much.

A reader tipped us off to a site loaded with proprietary logos from some well-know automotive corporations, and their not-so-original Chinese, Philippine, Korean, and German... well, look-alikes. Sure, they aren't exact copies, but some of them are close enough to be kissing cousins.

Thanks for the tip, Alex!

[Source: Cartype]

Ripped-off automotive logos lack innovation originally appeared on Autoblog on Thu, 21 Feb 2008 18:58:00 EST. Please see our terms for use of feeds.

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Intelligent Design: The evolution of the car logo

Michael Harley — Tue, 19 Feb 2008 18:26:00 EST

Filed under: Etc., Technology

Automotive logos, those quasi-interesting designs that adorn the front and back of nearly every vehicle in the road, are more than just haphazard enameled scribbles. If you ask the marketing team, they will correctly tell you that each automotive logo symbolizes the tradition, culture, and history of the automaker it represents. (Don't ask the accounting department, which will just tell you it represents millions of dollars in design costs for haphazard enameled scribbles.)

After following a tip from a reader, we stumbled upon a site that offers excellent insight into the historical development of many popular automotive insignias, like Volkswagen's logo above. Take a look here. Thanks for the tip, Mike!

[Source: Neatorama]

Intelligent Design: The evolution of the car logo originally appeared on Autoblog on Tue, 19 Feb 2008 18:26:00 EST. Please see our terms for use of feeds.

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John Cooper Works relaunched under same white roof as MINI, new logo unveiled

Noah Joseph — Wed, 23 Jan 2008 14:29:00 EST

Filed under: Tuners, Hatchback, BMW, Mini

click above to view more JCW-related MINI images

Back in December of 2006, we reported that BMW had officially acquired the John Cooper Works garage with the intent of making it the MINI brand's official performance label, much like the M division is to BMW. Over a year later, Munich has finally relaunched the JCW division, which is headlined by the evolutionary new logo you see here.

The rebranding of JCW is more than an exercise in badge engineering, however. The new effort draws on the decades-long heritage that has been shared between Cooper and MINI, starting with the first MINI that F1 engineer John Cooper tuned and continuing through the resuscitation of the MINI brand by BMW to today's rapidly expanding second-gen range. John's son Mike Cooper continues on as chief executive to oversee JCW's activities under the Bavarian wing, which will include products for both road and track.

In addition to the one-make John Cooper Works CHALLENGE racing series (spec car shown above), JCW will also continue to offer the John Cooper Works Tuning Kit as well as a catalogue of individual components for the top-of-the-line Cooper S versions of the MINI hatch, convertible and Clubman. The bottom line is that with JCW under the same white roof, MINI can now offer even more packages and options than the gazillion choices already in store for buyers, all with full factory backing.

BMW released a bunch of retro-licious MINI Cooper JCW pics, which we've put into the gallery below along with descriptions of what you're looking at. The official BMW/MINI press release can also be found after the jump.

[Source: MINI]

Gallery: MINI John Cooper Works

Continue reading John Cooper Works relaunched under same white roof as MINI, new logo unveiled

John Cooper Works relaunched under same white roof as MINI, new logo unveiled originally appeared on Autoblog on Wed, 23 Jan 2008 14:29:00 EST. Please see our terms for use of feeds.

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Is VW considering a new logo?

Chris Shunk — Wed, 18 Jul 2007 12:04:00 EST

Filed under: Marketing/Advertising, Hatchback, Volkswagen

Volkswagen has a very simple and instantly recognizable logo which has seen subtle changes through the years. In the end, though, it has remained generally the same. The German Car Blog is reporting that VW chief Martin Winterkorn has decided to give the logo a freshening, making the symbol larger (must be a trend) while also better separating the V and the W from the outer ring. The new look will be more 3-D, but the branding itself will retain its central location on the grille. Look for the new VW ornament to bow on the Golf VI.

[Source: The German Car Blog]

Is VW considering a new logo? originally appeared on Autoblog on Wed, 18 Jul 2007 12:04:00 EST. Please see our terms for use of feeds.

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