
Unless Hyundai execs somehow lose their marbles and make a play for a segment beyond their reach, this may be the only time that Lexus and Hyundai will share space in the same post. Being that both manufactures released pricing details on their newest offerings yesterday, we thought it best to keep you informed and kill two birds with one post, errr... stone.

Starting at the, ahem, lower end of the spectrum, Hyundai announced that their redesigned
2007 Elantra will come in at $670 below its predecessor beginning this month. The new mid-segment sedan will start at $13,995, including shipping, and will come standard with the mundane; tach, variable wipers, armrest with cup holders, and the sublime; power heated mirrors, four-wheel disc brakes with ABS and side curtain airbags. Those last three features may have only been found on the high dollar vehicles of yesteryear, which brings us to the antithesis of the Elantra, the LS460.
Lexus' flagship sedan is packed with more features than Blockbuster and priced accordingly. Available in both standard and long wheelbase trim,
the LS460 will begin at $61,000 (MSRP), with their first ever 'L' model available for an extra ten large. A newly developed 4.6-liter V8, producing 380 HP, will send power through an eight-speed automatic, another first for the manufacturer. A host of acronyms will thwart you from going farming with your new luxo-cruiser, including VSC for stability,
VDM for more stability, electric power steering (EPS) and ABS with ECB for braking control. Along with the active safety gizmos, the LS will also be equipped with a pre-collision system that makes use of the active cruise control and, if all else fails, the 460 comes standard with eight air bags, including matching knee airbags for both driver and passenger.
While not thinking about the possibility of carnage, Lexus sought to shove as many electronic toys into the LS as they could fit, while still keeping fuel efficiency in the 'acceptable' realm. Some standouts include a sat-nav with a 2,000 song capacity hard-drive, a 19-speaker, Mark Levinson surround sound setup, a ceiling mounted, nine-inch VGA screen, four-zone climate control, foldout tables and, if you're the right-rear passenger, a reclining seat, complete with massage and ottoman.
Further exploration of the automotive opulence continues in the press release, after the jump.
[Sources: Auto News (sub. req.) and ToMoCo]