lauder


Do you smell fastback? Estee Lauder announces Mustang cologne

Talk about badge engineering. Aramis and Designer Fragrances, a division of Estee Lauder, has partnered with Ford to "bring the Mustang man to life." How? With a cologne spray, of course. The same fragrance design house that has created for Donna Karan, Missoni, and Coach, has "engineered" a scent that is -- wait for it -- "bold, daring, and legendary." This, apparently, accurately describes the average Mustang owner, as well. A few more attributes you must have to comfortably wear this cologne: you must be "strong," "confident," "driven," ... Read more →

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Autoblog Podcast #156: Paukert comes back for more! 

Chris, Dan, and Editor Paukert chat and give each other grief. Merriment ensues.

 
 

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