Autoblog

It's better than Lee Iacocca saying something like "fo shizzle." Chrysler has joined up with Nickelodeon to shill their newly revamped minivans. With the addition of Sirius TV to beam content off the birds and into the backseat, it makes perfect sense for the two to team up. I'd rather interact with our child, but some parents just need a break from their little monsters, and video screens in the back seem to shut them up for a while. Cartoon characters have been used to sell cars before; even the Peanuts gang promoted Ford Falcons back in the '60s. Perhaps there will be some kind of Joe Camel effect, and the kids will specifically request that mom and pop take a ride at the Chrysler dealer when it's time for a new Wagon Queen Family Truckster. The new Chrysler minis are cool, with their video systems, flexible swivelly seats and if patriotism appeals to you, they're the last US brand in the game.

[Source: Kicking Tires]

Great, another retail establishment that can't spell. Here's a tip: "Z" does not equal "S." Using Z to pluralize words will also not make you hip or cool. Rather, it will point out that it's an obvious stab at being cool, without actually attaining coolness. Alphabet abuse aside, the concept of RideMakerz is cool. From the soft, cuddly folks at Build-A-Bear Workshop (and Chip Foose, natch) comes a less fluffy, more greasy idea. Those of us who spent hours inhaling Testor's model glue fumes finally have a mall refuge for our car-freak offspring. Kids can pick the type of vehicle they want to build, trick it out with accessories (pardon us, accessoriez), add decals, and even customize the license plate and add remote control capabilities, depending on Mom and Dad's available credit. The first store opens in Myrtle Beach this week, and the Mall Of America is going to get one soon, too. If they make you kiss the engine, turn around three times and recite some incantation, just watch out for the fan blades.

[Source: RideMakerz via Jalopnik]

This ad takes us back to our childhood, when transmissions came in manual and automatic. That was it. Today's kids have sequentials, continuously variable ratios, dual clutches, paddle shifters, manually-shifted automatics, automatic-shifting manuals and a gazillion other variations to confuse them when pretending to drive.

We could try to explain the technology behind Volkswagen's DSG transmission until we're blue in the face, or you could simply follow the jump to watch a couple of kids do it for us. It's so simple, it's child's play.

Disclaimer: No actual children were harmed by Autoblog or by Volkswagen in the presentation of this video.

[Source: German Car Scene via Carscoop]

Reuters reports that second-generation air bags are less risky for children while still providing appropriate levels of safety for larger adults. The development is a vast improvement upon earlier generation air bags, which were developed to protect an average size male and could be lethal for smaller adults and children.

When cars were equipped with the second-generation air bag in 1998, critics voiced fears that making air bags safer for smaller people necessarily increased risks for larger people. However, data recently gathered in a University of Washington study shows these fears to be unfounded. The second-generation air bags, which deploy with less force and provide other advancements, provide just 10 percent higher risk of death in children over no air bag compared to 66 percent more risk with first-generation air bags.

The moral of the story? Kid-safer air bags aren't offset by higher risk to larger adults.

[Source: Reuters]