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Geneva 2008: Kia bears its SOULs


Click above for a high-res gallery of all the Kia SOUL concepts.

The production version of the Kia SOUL is on its way, and is likely to make its official debut sometime later this year. As an appetizer for what's to come, Kia unveiled three SOUL concepts in Geneva that supposedly speak directly to the perceived intentions and personalities of its buyers.

The first of the three concepts shown was the SOUL Burner, which takes the Korean automaker's idea of the bad-boy lifestyle to an ill-informed, urban extreme. From there, Kia takes off a pop-idol tangent with its "Diva" model, which purports to be sporting a more feminine, yet edgy appearance. We're not sure about how someone of the female gender would feel behind the wheel of a the SOUL, but we're guessing that the gold wheels and matching trim might turn off someone that was upwardly mobile. Lastly, the SOUL Searcher is exactly as its name implies: someone who's attempting to get in touch with the softer side of the automotive spectrum – essentially a modern day VW Camper Van.

All the details about each concept are available in the press release after the jump.

Gallery: Geneva 2008: Kia SOUL concepts

Continue reading Geneva 2008: Kia bears its SOULs

Geneva '08 Preview: Kia SOUL Burner comes early



The product leakage continues as we're packing our bags for Geneva. This time, Autoweek.nl has released images of the Kia SOUL Burner Concept, one of three concepts that the Korean automaker will be unveiling in southern Switzerland.

The SOUL is obviously taking aim at the Scion xB, which took the two-box design to literal levels. This new image gives us the full-frontal treatment of the new Kia people-mover, with a fascia that mixes sportiness with an upright demeanor. It's not bad, although the pseudo-tribal graphics are so 1996. But the raked windshield and shortened D-pillar make it stand out a bit more than the xB from which it finds inspiration.

[Source: Autoweek.nl via WCF]


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