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BMW CEO Norbert Reithofer has confirmed to Reuters that its future electric cars will be badged as BMWs. This contradicts some earlier rumors that the automaker would revive another brand such as Triumph or Isetta for its electric vehicles. The company will stick with its existing BMW, MINI and ...
Over recent months a collage of rumors surrounding a fourth brand under the BMW umbrella have been circulating, which may now be coming into clearer focus. With government fuel economy and emissions standards tightening both in the US and abroad, BMW, like other carmakers, is being forced to ...
Auto Express is reporting that BMW is currently considering bringing back the Isetta, the three-wheel mini car with a door where the hood should be that achieved pop-culture celebrity status as the personal whip of Urkel on the sit-com Family Matters (did I just date myself?). Unlike the original, ...