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Geneva 2008: Audi Q7 coastline concept - It's got shore power!


Click to cruise through a hi-res gallery of the Q7 coastline concept

In addition to introducing the production Q7 V12 TDI ultra-ute, Audi will use this week's Geneva Motor Show to christen a concept based on its new flagship. "Flagship" is actually an appropriate term, as the Q7 coastline takes a distinctly nautical tack. Its bodywork and 500-horsepower engine jibe with those of the Q7 V12 TDI, but it gets a new wheel design and is finished in Inuit -- a pearlescent white paint -- from bow to stern. Inside, the yachting theme continues with alabaster-colored surfaces contrasted by dark wood cabin accents. The theme is pushed to full throttle in the cargo area, where the waxed wood trim is laid out in a pattern that recalls deck planking, but disappointingly does not include a shuffleboard court. The "V12 TDI" badging on the front fenders badging even incorporates a little yacht club burgee. Ultimately, a big diesel-powered land yacht sporting a nautical theme seems rather appropriate, but come on, Audi -- no tender? Slackers.

Gallery: Audi Q7 coastline concept


[Source: Audi]

Continue reading Geneva 2008: Audi Q7 coastline concept - It's got shore power!

Land Rover criticized by British tv viewers for 'racist' advertisement

A television advertisement for Land Rover's Discovery 3 (read: "LR3" in colonial English) has the British upscale SUV purveyor in hot water. Seventy-one viewers have filed complaints with the UK's Advertising Standards Authority for racist undertones vis-à-vis Inuit culture.

In the ad in question, an Disco pulls up to a sled-mushing Inuit. The sledder is distracted by the Rover, only to fall off his mount after running into a snowdrift. The Eskimo then runs off after his sledge, whose dogs have pulled it off into the distance.

Each of the 71 individuals filing grievances against the Green Oval have cited it for being 'racist' and maligning Inuit culture. Sixty also registered complaints over concern that Rover was harming the environment.In response, the UK's notoriously strict ASA has sloughed off the complaints, saying that it doesn't consider the ad racist or denigrating.

(More after the jump!)

Continue reading Land Rover criticized by British tv viewers for 'racist' advertisement


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