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Photographing a car seems deceptively simple. See car, take photo. But anyone who has ever attempted to convey what a car stirs in the enthusiast heart using hashtags knows it is not that easy. A car's personality can change from every angle. Lighting and background are deceptively important. Conditions like dust and even small scratches can send even hardened professionals' thumbs straight to the garbage can icon.

4Acura Posts Teaser Videos Of Hybrid NSX Prototype On Vine, Instagram

The Acura NSX Concept made our list of the "Five Future Green Cars We're Most Excited For" back in 2012. To think that was before we saw these teaser videos of the rip-roaring hybrid supercar:

42Acura teases 17 seconds of the NSX on Vine and Instagram

Acura won't roll out the prototype NSX until August 4 when it shows up at Mid-Ohio Raceway for the Honda 200 IndyCar race, and the genuine production car isn't scheduled to arrive until 2015. Acura will, though, make the car a Vine and Instagram video star with snippets of the mid-engined roarer lapping the test track in both the dry and the wet.

30Lexus IS commercial made with Instagram photos

Facebook was so 2010, so it's no surprise that automakers are taking advantage of newer social media applications for their marketing purposes. Most recently, Lexus invited more than 200 followers on Instagram ("Instagrammers"), along with their smartphones, to make a commercial of the 2014 Lexus IS using hundreds of their photos of the car strung together into a video.

80Toyota Super Bowl ad to star Big Bang Theory bombshell Kaley Cuoco

Toyota has turned to actress Kaley Cuoco for a little help during this year's Super Bowl. The Big Bang Theory star will play a role front and center in the automaker's spot for the game, and Toyota fans have a chance to show up in the ad as well. Anyone can take a photo and upload it via Twitter or Instagram with the hashtag #wishgranted for a chance to have their image featured in the commercial on February 3. While Toyota isn't saying exactly what the pictures will be used for, we imagine the

232013 Porsche Cayman spotted in the wild

It's no secret that Porsche is bringing the next-gen Cayman to the Los Angeles Auto Show. The automaker can tease us all they want with word of a "new compact sports car," but we know what the score is: the new Cayman is on the way, and we're ready for it.

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