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2011 Chevrolet Impala - front three-quarter view

We've had no lack of information regarding the new 2014 Chevrolet Impala so far; we know that it will sticker for about $27k to start, that it will offer I4, V6 and hybrid powerplants and that it will go on sale in Spring 2013. We also now know that the Impala will have some very closely related competition, at least for a little while...

Buried at the very end of a press release about the manufacturing of the Chevrolet Camaro returning to US soil yesterday, was this nugget about the current-generation of the Impala: "The consolidated line at Oshawa Assembly will continue to produce the current generation Chevrolet Impala and Equinox until June 2014."

That's right, long after the better looking and fully modern 2014 Impala is on sale in dealerships, the old girl will still be getting churned out up in Canada - most likely being sold as a fleet-only special for the remaining run. If you'll recall, this situation wouldn't be unique for Chevy - the sixth-generation Malibu stayed in the marketplace badged as a "Malibu Classic" for some time after the seventh-gen car went on sale. The dual-Impala strategy should help preserve residual values of the all-new 2014 model, while at the same time allowing GM to further profit from the old Impala, whose tooling has long since been paid for.

Chevy's press release, with the all-important last sentence, follows below.

Continue reading Chevy says current Impala to live on through 2014

Chevy says current Impala to live on through 2014 originally appeared on Autoblog on Thu, 20 Dec 2012 15:45:00 EST. Please see our terms for use of feeds.

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