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Autoblog http://www.autoblog.com Autoblog http://www.blogsmithmedia.com/www.autoblog.com/media/feedlogo.gif Autoblog http://www.autoblog.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/<![CDATA[Jonathon Ward talks about his Icon Derelicts in latest eGarage video]]>http://www.autoblog.com/2012/02/03/jonathon-ward-talks-about-his-icon-derelicts-in-latest-egarage-v/http://www.autoblog.com/2012/02/03/jonathon-ward-talks-about-his-icon-derelicts-in-latest-egarage-v/http://www.autoblog.com/2012/02/03/jonathon-ward-talks-about-his-icon-derelicts-in-latest-egarage-v/#commentsFiled under: Classics, Videos, Design/Style

There are very few things that get the unanimous approval of everyone here at Autoblog. One of them is Icon 4x4, which makes impossibly expensive yet worth-every-penny reimaginings of history's best off-roaders. For this year's SEMA Show, Icon debuted something new that had nothing to do with off-roading, yet still had our whole team salivating.

Christened a "Derelict" by Icon founder and designer Jonathon Ward, this 1952 Chevy Coupe looks like an abused artifact from a time not worth remembering. Knowing Icon like we do, however, it's anything but. The Derelict is fitted with a 6.2-liter V8 from General Motors producing 430 horsepower and an interior upholstered in gorgeous vintage briefcase leather, but the exterior is as original and rusty as it was when Icon found it. What we didn't know at SEMA is that the '52 Chevy isn't the first Derelict that Icon produced.

Our friends at eGarage have produced an excellent video about how the two Derelicts came to be, including how Jonathon Ward and his company made them. Spoiler alert: It wasn't as easy as dropping a new engine into an old car and redoing the leather. The Derelicts were meant to be high-performance yet reliable daily drivers, which requires more thought and engineering than we ever imagined.

Follow the jump to be one of the first to watch this latest video from eGarage.

Continue reading Jonathon Ward talks about his Icon Derelicts in latest eGarage video

Jonathon Ward talks about his Icon Derelicts in latest eGarage video originally appeared on Autoblog on Fri, 03 Feb 2012 19:57:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>chevroletderelictegarageiconicon 4x4jonathon wardvideoFri, 03 Feb 2012 19:57:00 EST

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20164044 http://www.blogcdn.com/www.autoblog.com/media/2012/02/icon-derelict-egarage-2_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2012/02/icon-derelict-egarage-2.jpg <![CDATA[Motorcycle vs. Car Drift Battle 2 debuts, someone called the cops]]>http://www.autoblog.com/2012/01/13/motorcycle-vs-car-drift-battle-2-debuts-someone-called-the-cop/http://www.autoblog.com/2012/01/13/motorcycle-vs-car-drift-battle-2-debuts-someone-called-the-cop/http://www.autoblog.com/2012/01/13/motorcycle-vs-car-drift-battle-2-debuts-someone-called-the-cop/#commentsFiled under: Motorsports, Coupe, Performance, Etc., Marketing/Advertising, Ford, Motorcycle

We all know sideways is slow. Kicking the tail out and sending the rear tires blazing may take a heaping helping of skill, but it won't win you any races. That doesn't make it any less awesome, however.

Icon has gone through the trouble of crafting yet another drift battle between motorcycle and car, and this time, two specially built Triumph Speed Triple bikes throw down against a 550-horsepower Ford Mustang Cobra piloted by a fictional officer of the law. The trio commence tearing through the rolling hills of mythical High Plains County before facing off.

Admittedly, the drift scene isn't typically our bag of tricks, but this is one of the more entertaining videos we've seen in a good while. Between the bark of the FoMoCo V8 and the wail of the big-bore Triumph Triples, there's enough audio glory on hand to keep us up at night. Throw in some excellent tunes and better videography, and you've got us hooked. Watch the video all the way through to the end for some hair-raising outtakes, including at least one roll over. Hit the jump to check it out.

Continue reading Motorcycle vs. Car Drift Battle 2 debuts, someone called the cops

Motorcycle vs. Car Drift Battle 2 debuts, someone called the cops originally appeared on Autoblog on Fri, 13 Jan 2012 19:59:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>driftdrift videofordford mustangford mustang cobraiconmotorcycle driftmotorcycle drift videomustangspeed tripletriumphtriumph speed tripleFri, 13 Jan 2012 19:59:00 EST

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20148236 http://www.blogcdn.com/www.autoblog.com/media/2012/01/icon-motorcycle-drift-video-628_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2012/01/icon-motorcycle-drift-video-628.jpg <![CDATA[Icon Derelict 1952 Chevrolet Business Coupe looks even cooler in the flesh]]>http://www.autoblog.com/2011/11/03/icon-derelict-1952-chevrolet-business-coupe-looks-even-cooler-in/http://www.autoblog.com/2011/11/03/icon-derelict-1952-chevrolet-business-coupe-looks-even-cooler-in/http://www.autoblog.com/2011/11/03/icon-derelict-1952-chevrolet-business-coupe-looks-even-cooler-in/#commentsFiled under: Aftermarket, SEMA Show, Classics, Coupe, Chevrolet, Specialty

Icon was kind enough to roll out two vehicles at SEMA 2011 including the company's latest Derelict project. We found this 1952 Chevrolet Business Coupe is a welcome sight among the flashy, polished-to-death SEMA masses. With its Art Morrison chassis, completely reworked suspension, CNC-machined steelie reproduction wheels and a 430-horsepower aluminum General Motors 6.2-liter V8 engine, Icon's latest Derelict is nothing short of a SEMA masterpiece. The level of execution and attention to detail on the vehicle, from the glass bottle burp tank to its buffalo and alligator seat covers, is phenomenal.

Icon has already produced a handful of Derelict projects; vehicles with original patina and reworked engine and chassis components. The company says that it can perform the same service on any vehicle from the 1930s to the 1970s. Judging from strong reader response to our earlier post on this vehicle, you've already gone gaga right along with us based on the press shots alone. Here's your chance to get a little closer to the restomod action with our in-person gallery.

Icon Derelict 1952 Chevrolet Business Coupe looks even cooler in the flesh originally appeared on Autoblog on Thu, 03 Nov 2011 15:45:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>19521952 chevrolet business coupebusiness coupechevroletchevrolet business coupederelicticonicon derelicticon derelict 1952 chevrolet business coupesemasema 2011Thu, 03 Nov 2011 15:45:00 EST

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20096715 http://www.blogcdn.com/www.autoblog.com/media/2011/11/icon-derelict-52-chevy_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/11/icon-derelict-52-chevy.jpg <![CDATA[Icon Bronco makes drool-worthy official debut]]>http://www.autoblog.com/2011/11/01/icon-bronco-makes-drool-worthy-official-debut/http://www.autoblog.com/2011/11/01/icon-bronco-makes-drool-worthy-official-debut/http://www.autoblog.com/2011/11/01/icon-bronco-makes-drool-worthy-official-debut/#commentsFiled under: Aftermarket, SEMA Show, Classics, SUV, Ford, Off-Road

Yes, we've already driven the Icon Bronco. But this is the machine's official debut to the public, and, since it's just as awesome here in Las Vegas as it was in Southern California at the company's headquarters, we've decided to grab another set of live photos for your viewing pleasure.

As a refresher, this rough-and-tumble ride is based on the shell of a classic Ford Bronco from 1966 to 1977 (not the full-size one most famous for its low-speed car "chase"), and is powered by one of the Blue Oval's latest 5.0-liter V8 engines that puts out 412 horsepower and 390 lb-ft torque. Those horses are transferred through a five-speed manual gearbox to an Atlas II transfer case and finally to stout custom-built Dana 60 and 44 solid axle assemblies.

We suggest you read all about our quick spin of the Icon Bronco here, but first, check out our live image gallery of the rethought and rebuilt classic at SEMA.

Icon Bronco makes drool-worthy official debut originally appeared on Autoblog on Tue, 01 Nov 2011 19:31:00 EST. Please see our terms for use of feeds.

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20095763 http://www.blogcdn.com/www.autoblog.com/media/2011/11/icon-bronco-sema_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/11/icon-bronco-sema.jpg <![CDATA[Icon Bronco]]>http://www.autoblog.com/2011/10/31/icon-bronco-quick-spin-review/http://www.autoblog.com/2011/10/31/icon-bronco-quick-spin-review/http://www.autoblog.com/2011/10/31/icon-bronco-quick-spin-review/#commentsFiled under: Aftermarket, Classics, SUV, Ford, Specialty, Design/Style, Off-Road, Quick Spins

Resurrecting Ford's Iconic 4x4 With Style

"The watch industry is a very interesting parallel in that none of us need watches anymore," Jonathon Ward, founder of Icon 4x4, offers as a metaphor for his latest project. "The secret to them succeeding and prospering and furthering their design efforts in the modern market is in the execution - making the execution distinct and purposeful and bespoke. We are trying to take that unnecessary ethic from other industries and evolve it into niche transportation."

In other words, Ward knows that his custom creations are superfluous, but like timepieces, people appreciate them for more than just their practical use. We count ourselves in that group, as we've previously sampled the Icon CJ3B and found it to be more than the sum of its parts.

The company's latest project is the Icon Bronco. After completing the development of the FJ series and the aforementioned CJ3B, Ward has turned his unique perspective to Ford's legendary off-roader from the 1960s and 70s. Icon will officially debut this Bronco at SEMA in Las Vegas later this week, but when Ward called us up earlier this month and asked if we wanted a sneak preview, we jumped at the chance. With the Bronco needing to maintain its like-new condition for the show, however, we would be limited to a short jaunt around the city streets of his facility in Van Nuys, CA. That would have to do, though, as we were eager to see what sort of unique details and materials Ward's team has implemented into the Bronco's design.

Continue reading Icon Bronco

Icon Bronco originally appeared on Autoblog on Mon, 31 Oct 2011 11:57:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>art morrisonbroncofeaturediconicon 4x4icon broncoicon ford broncoicon+4x4+broncoicon+broncoicon+bronco+priceicon4x4broncoiconbroncopricejonathon wardnikequick spinquickspinsemasema 2011Mon, 31 Oct 2011 11:57:00 EST

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20094200 http://www.blogcdn.com/www.autoblog.com/media/2011/10/01-icon-ford-bronco-qs-opt_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/10/01-icon-ford-bronco-qs-opt.jpg <![CDATA[Icon Derelict '52 Chevy Business Coupe is unassuming masterpiece]]>http://www.autoblog.com/2011/10/28/icon-derelict-52-chevy-business-coupe-is-unassuming-masterpiece/http://www.autoblog.com/2011/10/28/icon-derelict-52-chevy-business-coupe-is-unassuming-masterpiece/http://www.autoblog.com/2011/10/28/icon-derelict-52-chevy-business-coupe-is-unassuming-masterpiece/#commentsFiled under: Aftermarket, Classics, Coupe, Performance, Chevrolet, Specialty

Ladies and gentleman, this is what SEMA should be about. Behold the latest from Icon, the Derelict - a 1952 Chevrolet Deluxe Business Coupe hiding a full arsenal of modern engineering beneath over half a century of patina.

The vehicle uses a complete powder-coated Art Morrison chassis with a front independent suspension and a four-link rear. An all-aluminum, fuel-injected 6.2-liter General Motors LS3 V8 sits between the frame rails and cranks out 430 horsepower. The engine is mated to a 4L65E automatic transmission and a full set of six-piston brakes with anti-lock control ensures that the whole party can come to a stop in a timely fashion. Despite looking like junkyard relics, the wheels are actually custom CNC-machined pieces shod in ZR-rated BF Goodrich rubber.

If the Coupe's mechanicals and exterior aren't enough to flip your switches, take a peek indoors. Both seats have been recovered in a combination of wild-caught alligator and buffalo hides(!) that have been dyed to the same Hermes hue as John F. Kennedy's briefcase. The carpet is Rolls-Royce Wilton wool bound in buffalo as well, and an Aston Martin vintage mohair headliner finishes out the indoors. An array of tech is also tastefully hidden away as well, including Focal and Parrot audio components with Bluetooth capability.

This sort of execution is so far above and beyond the typical restomod and tuner fodder we typically see from the SEMA crowd that it serves as a breath of fresh air. If you like what you see, Icon says that the company can do the same for nearly any vehicle from the '30s to the '70s.

Gentlemen, start your imaginations. The Icon Derelict 1952 Chevrolet Business Coupe will be on display at this year's SEMA show.

Icon Derelict '52 Chevy Business Coupe is unassuming masterpiece originally appeared on Autoblog on Fri, 28 Oct 2011 19:15:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>1952 chevrolet1952 chevrolet business coupebusiness coupechevroletchevrolet business coupechevrolet coupechevyderelicthttp://www.autoblog.com/2011/10/28/icon-derelict-52-chevy-busineiconicon chevrolet coupeicon derelicticon derelict 1952 chevrolet business coupeicon derelict chevrolet coupeicon+1952+chevrolet+business+coupeicon+52+chevyicon1952chevroletbusinesscoupeicon52chevyrestomodFri, 28 Oct 2011 19:15:00 EST

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20093356 http://www.blogcdn.com/www.autoblog.com/media/2011/10/01-icon-derelict-1952-chevrolet-business-coupe-628_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/10/01-icon-derelict-1952-chevrolet-business-coupe-628.jpg <![CDATA[Motorcyclists take revenge on hapless Porsche 928]]>http://www.autoblog.com/2011/08/16/icon-motorsports-reminds-us-motorcycles-and-cars-can-be-dangerou/http://www.autoblog.com/2011/08/16/icon-motorsports-reminds-us-motorcycles-and-cars-can-be-dangerou/http://www.autoblog.com/2011/08/16/icon-motorsports-reminds-us-motorcycles-and-cars-can-be-dangerou/#commentsFiled under: Classics, Etc., Marketing/Advertising, Safety, Videos, Porsche, Motorcycle

The roadways can be a dangerous place to be, no matter what type of vehicle is moving you and yours to and fro. Though cars and trucks are getting safer year after year, the same can't necessarily be said of motorcycles. While advances like anti-lock brakes, traction control and even airbags have made modern motorcycles easier to ride, it's no surprise which vehicle generally wins when a car and a motorcycle collide.

That's where the proper safety gear comes into play. In order to maximize safety when riding on two (or three) wheels, a rider needs to cover him or herself in the full spate of riding apparel, and companies like Icon Motorsports fill that need. Thing is, motorcyclists tend to be an interesting bunch, and appealing to their sense and sensibilities isn't easy.

Hence, the video you'll see after the break.* In it, a super cool dude with a ratty Porsche 928 has locked himself firmly in the '80s and doesn't give a single thought to anyone else, including a pair of Harley-Davidson Sportster-mounted bikers, ably played by Rob Carpenter and Chris Rayburn. Mayhem ensues. Oh, and as is often the case in the real world, the motorcyclist gets the girl.

If you like the production values, check out a couple more Icon videos that we've featured on Autoblog in the past.

*Professional riders, closed course, etc.

Continue reading Motorcyclists take revenge on hapless Porsche 928

Motorcyclists take revenge on hapless Porsche 928 originally appeared on Autoblog on Tue, 16 Aug 2011 16:56:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>928chris rayburniconicon motorsportsmotorcycle gearporsche 928riding gearrob carpentersafety gearTue, 16 Aug 2011 16:56:00 EST

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20019021 http://www.blogcdn.com/www.autoblog.com/media/2011/08/icon-porsche-ad-opt_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/08/icon-porsche-ad-opt.jpg <![CDATA[Video: Brammo Enertia and Icon Motorsports visit Rose City Rollers]]>http://www.autoblog.com/2011/04/21/video-brammo-enertia-and-icon-motorsports-visit-rose-city-rolle/http://www.autoblog.com/2011/04/21/video-brammo-enertia-and-icon-motorsports-visit-rose-city-rolle/http://www.autoblog.com/2011/04/21/video-brammo-enertia-and-icon-motorsports-visit-rose-city-rolle/#commentsFiled under: Etc., Videos, Motorcycle, Electric

Icon Motorsports and the Rose City Rollers - Click above to watch video after the jump

The kids at Icon Motorsports are hitting this whole viral marketing thing square on the money these days. The bike apparel company has just turned out a new video to hawk its wares, and the clip features a trifecta of awesome that the world isn't likely to see again anytime soon. The clip enlists the help of the Rose City Rollers - some of the meanest ladies in roller derby - and includes appearances from one of the most iconic vehicles to ever cruise out of Northern Ireland. That's right, the DeLorean DMC-12.

The final piece of this amazing pie comes in the form of two Brammo Enertia tow bikes. We fully support the idea of adding a little speed to the whole roller derby throw-down, and what better way to do it than to use the full might of a couple electric motorcycles? Hit the jump to take a look at the full clip for yourself, just be warned that it may not be entirely safe for work depending on how strict your overlords are.

[Source: YouTube via Hell For Leather]

Continue reading Video: Brammo Enertia and Icon Motorsports visit Rose City Rollers

Video: Brammo Enertia and Icon Motorsports visit Rose City Rollers originally appeared on Autoblog on Thu, 21 Apr 2011 20:26:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>brammobrammo motorsportsdeloreandelorean dmc-12electric motorcycleenertiaiconicon motorsportsroller derbyrose city rollersThu, 21 Apr 2011 20:26:00 EST

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19918672 http://www.blogcdn.com/www.autoblog.com/media/2011/04/icon-delorean-630-1303309289_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/04/icon-delorean-630-1303309289.jpg <![CDATA[Video: Drift battle pits Mazda RX7 against Kawasaki ZX10]]>http://www.autoblog.com/2011/01/13/video-drift-battle-pits-mazda-rx7-against-kawasaki-zx10/http://www.autoblog.com/2011/01/13/video-drift-battle-pits-mazda-rx7-against-kawasaki-zx10/http://www.autoblog.com/2011/01/13/video-drift-battle-pits-mazda-rx7-against-kawasaki-zx10/#commentsFiled under: Motorsports, Coupe, Performance, Etc., Videos, Mazda, Motorcycle, Racing

Drifting Mazda RX-7 and a drifting Kawasaki ZX10

The bike vs car debate extends into the drifting arena - Click above to watch video after the jump

Regardless of where you stand on the "drifting is/isn't a form of motorsports" debate, it's fun to watch a car being piloted on full opposite lock. But is it possible on a motorcycle? Icon Motorsports rider Nick Brocha answers with a fat sideways-smoking yes.

Icon may be known for providing gear for ~~maniacs~~ fans of two-wheeled transportation, but they also sponsor a team of skilled bikers. Brocha is one of those riders and he pits his modded Kawasaki ZX10 against Jim Guthrie and his Corvette-powered Mazda RX-7 drift machine. Add in some cameras (one strapped to an R/C car) and a prime location and we have ourselves an entertaining video, which you can watch after the jump.

[Source: Icon Motorsports via Hell for Leather]

Continue reading Video: Drift battle pits Mazda RX7 against Kawasaki ZX10

Video: Drift battle pits Mazda RX7 against Kawasaki ZX10 originally appeared on Autoblog on Thu, 13 Jan 2011 20:00:00 EST. Please see our terms for use of feeds.

Read | Read | Read | Permalink | Email this | Comments]]>car vs bike driftingdriftdriftinghell for leathericonicon motorsportskawasakikawasaki zx-10rmazdamazda rx-7motorcycle driftingrx-7videozx-10rzx10Thu, 13 Jan 2011 20:00:00 EST

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19800137 http://www.blogcdn.com/www.autoblog.com/media/2011/01/drifting-bike-vs-drifting-car_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/01/drifting-bike-vs-drifting-car.jpg <![CDATA[Video: Shin Kinoshita's mind-warping bike control]]>http://www.autoblog.com/2010/09/12/video-shin-kinoshitas-mind-warping-bike-control/http://www.autoblog.com/2010/09/12/video-shin-kinoshitas-mind-warping-bike-control/http://www.autoblog.com/2010/09/12/video-shin-kinoshitas-mind-warping-bike-control/#commentsFiled under: Motorsports, Videos, Motorcycle

Shin Kinoshita

Shin Kinoshita doing what he does best - Click above to watch video after the jump

Whether it's wrestling a 3,000 lb NASCAR bruiser around a tri-oval for hours on end, sliding a rear-wheel drive Scion tC up Mulholland Drive or coaxing a GT350 around Laguna Seca with a flock of similarly vintage iron, knowing the limits of a vehicle better than anyone else on the track will earn our deference in a hurry.

It's in that spirit that we bow down before Shin Kinoshita.

As one of the stunt riders with the Icon-sponsored Empire team, Kinoshita's several notches above the rest of his crew in terms of the blatant insanity required to bend a motorcycle to one's will. While each of his individual stunts are supremely impressive, it's the transitions between them that will send your jaw skittering off your desk. Lest you think we exaggerate, please hit the jump and check out the promo video. Your concept of physics may never be the same. Thanks for the tip, Matt!

[Source: Icon via YouTube]

Continue reading Video: Shin Kinoshita's mind-warping bike control

Video: Shin Kinoshita's mind-warping bike control originally appeared on Autoblog on Sun, 12 Sep 2010 15:36:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>EmpireIconMotorcycleShin Kinoshitastunt riderStunt RidingVideoSun, 12 Sep 2010 15:36:00 EST

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19627641 http://www.blogcdn.com/www.autoblog.com/media/2010/09/shin-630_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/09/shin-630.jpg <![CDATA[De Tomaso unveils a new logo for a new future]]>http://www.autoblog.com/2010/08/16/de-tomaso-unveils-a-new-logo-for-a-new-future/http://www.autoblog.com/2010/08/16/de-tomaso-unveils-a-new-logo-for-a-new-future/http://www.autoblog.com/2010/08/16/de-tomaso-unveils-a-new-logo-for-a-new-future/#commentsFiled under: Europe, Marketing/Advertising, MISC

For those who may not have noticed, Italy is ready to get a new automaker... back. The name's De Tomaso, and if you're up on your car history, you'll recognize it as the father of classics such as the Pantera and Mangusta. But after lying dormant for decades, the company has been rescued by Italian automotive industrialist Gian Mario Rossignolo. Under his direction, De Tomaso is expected to launch a new lineup. It's the dawn of a new era for the brand, and it has launched a new logo for its bright new future.

Replacing the old badge with the abstract T (far left) is a new icon (far right) that more clearly encompasses the D and the T in a more modern, muscular shape. It's the work of branding guru Peter Arnell, who recently took up the position of Chief Innovation Officer for the resurgent automaker. We're looking forward to seeing what it'll eventually adorn, with sources tipping a sports car, a luxury sedan, a sport 'ute, and most recently, a Mini rival. Whatever it is, expect a new De Tomaso to be unveiled at the 2011 Geneva Motor Show.

[Source: alvolante.it via autoblog.it]

De Tomaso unveils a new logo for a new future originally appeared on Autoblog on Mon, 16 Aug 2010 07:59:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>badgede tomasodetomasoiconlogopeter arnellMon, 16 Aug 2010 07:59:00 EST

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19591135 http://www.blogcdn.com/www.autoblog.com/media/2010/08/detomaso_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/08/detomaso.jpg <![CDATA[Video: Icon's ultimate 4x4s from another perspective]]>http://www.autoblog.com/2010/03/09/video-icons-ultimate-4x4s-from-another-perspective/http://www.autoblog.com/2010/03/09/video-icons-ultimate-4x4s-from-another-perspective/http://www.autoblog.com/2010/03/09/video-icons-ultimate-4x4s-from-another-perspective/#commentsFiled under: SUV, Videos, Off-Road

StreetFire checks out the Icon FJ 4x4 - Click above to view the video after the jump

The vintage FJ Landcruiser tuners at Icon turn out highly detailed 4x4s with custom-designed suspensions comprised of top-shelf parts, powdercoated exteriors and German military convertible tops. We've sampled the firm's wares before and those details turn Icon vehicles into impressive - if spendy - SUVs: $79,000 gets you a look at the bottom of the barrel, more than $100,000 is needed for a taste of the cream. Are they worth it? StreetFire takes a look at three Icons, and along with our own Jonny Liberman and PickupTrucks.com's Mike Levine, renders the muddy verdict. Follow the jump for all the action.

[Source: StreetFire]

Continue reading Video: Icon's ultimate 4x4s from another perspective

Video: Icon's ultimate 4x4s from another perspective originally appeared on Autoblog on Tue, 09 Mar 2010 19:58:00 EST. Please see our terms for use of feeds.

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19387532 http://www.blogcdn.com/www.autoblog.com/media/2010/03/iconvid_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/03/iconvid.jpg <![CDATA[Review: Icon CJ3B more than the sum of its impressive parts]]>http://www.autoblog.com/2010/01/19/review-icon-cj3b-more-than-the-sum-of-its-impressive-parts/http://www.autoblog.com/2010/01/19/review-icon-cj3b-more-than-the-sum-of-its-impressive-parts/http://www.autoblog.com/2010/01/19/review-icon-cj3b-more-than-the-sum-of-its-impressive-parts/#commentsFiled under: SUV, New Car Reviews, Off-Road

Icon CJ3B - Click above for high-res image gallery

"We're not going to challenge the traditional big players with our volume," says Icon's owner and head designer Jonathan Ward as we're admiring one of his company's Toyota FJ recreations. "But we hope to challenge what they put into their products." Depending on how highly you value quality, Mr. Ward might have just made the understatement of the year. In part, Icon's mission is to "Revisit vehicles from our collective past in a modern context." But as we discovered, going along with old-meets-new is a firm, unwavering, near-perplexing and possibly suicidal refusal to compromise any aspect of their vehicles in any way.

Take Icon's latest model, the all new CJ3B. Based off the 1953 Willys CJ3B (Icon amazingly holds the rights to the name), Ward explains that the design ethos of the old Willys Jeeps was longevity, simplicity and utility. Not only does Ward appreciate these qualities, but he finds them "Sorely lacking from the current automotive industry." You'll get little argument here. However, doesn't a modern Jeep Wrangler embody those three priorities, as well as providing near-goofy levels of straight off the showroom floor off-roadability? Not only that, but a Wrangler costs $21,460 with the (much) more capable Rubicon edition raising the Wrangler's price to $29,565. Not cheap, but the Icon CJ3B will set you back a cool $79,000, prix fixe.

At this point we normally pose a question - something like, "Is the Icon CJ3B worth $50,000 more than a Jeep Wrangler Rubicon?" But here's the thing, after a few hours of exposure to the CJ3B, it's unquestionably worth the money. That's right, we're just going to start the review with the conclusion, then explain exactly why this little Icon is so darn special. And believe us, the CJ3B is exceptionally special.

Gallery: Review: ICON CJ3B

Photos by Drew Phillips / Copyright (C)2010 Weblogs, Inc.

Continue reading Review: Icon CJ3B more than the sum of its impressive parts

Review: Icon CJ3B more than the sum of its impressive parts originally appeared on Autoblog on Tue, 19 Jan 2010 12:30:00 EST. Please see our terms for use of feeds.

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19322325 http://www.blogcdn.com/www.autoblog.com/media/2010/01/01iconcj3bqsopt_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/01/01iconcj3bqsopt.jpg <![CDATA[Ferrari's Prancing Horse voted most iconic badge [w/POLL]]]>http://www.autoblog.com/2009/09/10/ferraris-prancing-horse-voted-most-iconic-badge-w-poll/http://www.autoblog.com/2009/09/10/ferraris-prancing-horse-voted-most-iconic-badge-w-poll/http://www.autoblog.com/2009/09/10/ferraris-prancing-horse-voted-most-iconic-badge-w-poll/#commentsFiled under: Performance, Marketing/Advertising, Misc. Auto Shows, Ferrari, UK

The people have spoken. (Well, the British anyway. But they're people, too). And according to a public opinion survey, Ferrari has the most iconic badge among exotic automakers.

The poll in question was conducted by European telecom company Orange for the MPH Top Gear Live show, a sort of live-action performance car show held in car-crazed England. Ferrari was identified far and away as the most recognizable of car logos, garnering nearly half the votes. Aston Martin came in second with a quarter of the votes, edging out Lamborghini, Bugatti and Porsche, while Maserati, Spyker, Lotus, Koenigsegg and Pagani rounding out the rest of the top ten with small shares of the votes.

The numbers go to show that while the Prancing Horse is still king, England's own Aston Martin has grown to eclipse some of the biggest power houses in terms of brand recognition. We wonder how long it will take McLaren's Nike-like tick logo, which appears as a motif repeatedly in the design of the new MP4-12C supercar unveiled today, to rise up the ranks, too. We also wonder how American car fans would vote differently from our former colonial masters, and we're wondering if the survey takers were given a limited number of choices, or if the poll specifically targeted performance marques. After all, aren't workaday emblems like Ford's Blue Oval or Chevrolet's Bowtie more recognizable, or even Blighty's own Rolls-Royce's Double R logo?

In any case, we've started a performance badge poll of our own and thrown in the Chevrolet Corvette and Dodge Viper sub-brands (together with McLaren) for good measure. Follow the jump to cast your vote and read the press release with full figures after the jump.

[Source: MPH]

Continue reading Ferrari's Prancing Horse voted most iconic badge [w/POLL]

Ferrari's Prancing Horse voted most iconic badge [w/POLL] originally appeared on Autoblog on Thu, 10 Sep 2009 19:29:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>badgeferrariiconlogomphprancing horsePrancingHorsetop gear liveTopGearLiveThu, 10 Sep 2009 19:29:00 EST

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19155168 http://www.blogcdn.com/www.autoblog.com/media/2009/09/ferrari-cali-badge_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2009/09/ferrari-cali-badge.jpg <![CDATA[Mercedes-Benz celebrates iconic centennial with special CL550]]>http://www.autoblog.com/2009/04/23/mercedes-benz-celebrates-iconic-centennial-with-special-cl550/http://www.autoblog.com/2009/04/23/mercedes-benz-celebrates-iconic-centennial-with-special-cl550/http://www.autoblog.com/2009/04/23/mercedes-benz-celebrates-iconic-centennial-with-special-cl550/#commentsFiled under: Coupe, Mercedes-Benz, Specialty

Mercedes-Benz CL550 "100 Years of Mercedes-Benz Edition" - Click above for a high-res image gallery

While so many other automakers have reinvented their logos over the years, Mercedes-Benz has stuck with the same one for 100 years now. One century ago, Daimler-Motoren-Gesselschaft went down to the local patent office and registered the Three-Pointed Star, the logo everyone knows and recognizes today. Just a few weeks later, August Benz & Cie did the same with their logo, the Benz name encircled by a wreath. These two icons later became integrated when the two companies banded together, but to celebrate the anniversary of their registration, Mercedes-Benz has announced a new special edition of one of its most upscale coupes.

The CL550 4Matic features a number of special Designo and AMG touches inside (light tan perforated leather with contrasting stitching and grey accents, gilded brass emblems on the center console) and out (special dark gray paint, new aero kit, and five-spoke 20-inch anthracite wheels with silver brake calipers) to differentiate itself from its more common counterparts. The special edition is available on either the rear-drive or all-wheel-drive 4Matic models around the globe, but since Benz made 4Matic standard equipment on the CL550 in the States, we'll only get the grips-at-all-paws variety.

No word on American-market pricing, but the package commands a hefty €17,850 ($23k USD) premium in Europe. Nobody said celebrating came cheap. Details in the press release after the jump.

Gallery: "100 Years of Mercedes-Benz Edition" CL550

[Source: Mercedes-Benz]

Continue reading Mercedes-Benz celebrates iconic centennial with special CL550

Mercedes-Benz celebrates iconic centennial with special CL550 originally appeared on Autoblog on Thu, 23 Apr 2009 13:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>100th100th anniversary100thAnniversary4maticanniversarybadgebenzcentenarycentennialclcl500cl550cl550 4maticCl5504maticiconlogomercedesmercedes clmercedes cl550mercedes-benzmercedes-benz cl500mercedes-benz cl500 4maticmercedes-benz cl550mercedes-benz cl550 4maticMercedes-benzCl500Mercedes-benzCl5004maticMercedes-benzCl550Mercedes-benzCl5504maticMercedesClMercedesCl550Thu, 23 Apr 2009 13:30:00 EST

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1525819 http://www.blogcdn.com/www.autoblog.com/media/2009/04/cl550-anniv_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2009/04/cl550-anniv.jpg <![CDATA[High Roller: STRUT announces five new wheel designs]]>http://www.autoblog.com/2009/01/07/high-roller-strut-announces-five-new-wheel-designs/http://www.autoblog.com/2009/01/07/high-roller-strut-announces-five-new-wheel-designs/http://www.autoblog.com/2009/01/07/high-roller-strut-announces-five-new-wheel-designs/#commentsFiled under: Aftermarket, Lifestyle

Click above for high-res gallery of new STRUT wheel designs

If you're a STRUT fan, then New Year's is starting off right. The maker of jewelry for your car has released five new wheels in the Icon line: the MS, 11, M, V, and X join others like the Icon D and the Icon 10. The forged aluminum wheels are available in 2- or 3-piece designs, and have five available finishes: chrome, brushed satin, pinstripe, two-tone and carbon fiber. You can even get deep lip versions. But don't even pick up the phone if you can't go at least 20 inches -- the wheels start there, and end at 26. Oh, and they also start at $6,000. It costs money to STRUT, don'tcha know... Strut through the gallery of high-res images to see for yourself.

Gallery: New STRUT Icon Wheel Collection

[Source: STRUT]

Continue reading High Roller: STRUT announces five new wheel designs

High Roller: STRUT announces five new wheel designs originally appeared on Autoblog on Wed, 07 Jan 2009 09:30:00 EST. Please see our terms for use of feeds.

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1417478 http://www.blogcdn.com/www.autoblog.com/media/2009/01/str_icon_whls_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2009/01/str_icon_whls.jpg <![CDATA[SEMA Preview: Lexus reveals four tuned IS Fs, IS 350 and LX570]]>http://www.autoblog.com/2008/10/29/sema-preview-lexus-reveals-four-tuned-is-fs-is-350-and-lx570/http://www.autoblog.com/2008/10/29/sema-preview-lexus-reveals-four-tuned-is-fs-is-350-and-lx570/http://www.autoblog.com/2008/10/29/sema-preview-lexus-reveals-four-tuned-is-fs-is-350-and-lx570/#commentsFiled under: Aftermarket, SEMA Show, Tuners, Sedan, SUV, Lexus

Click any image for a high-res gallery

Lexus decided that its presence at SEMA should revolve around its most tuner-friendly models, specifically its range of IS sedans. So in addition to the Five Axis IS F that's been making the rounds since late last year, Lexus has tapped some notable names in tuning, along with a few magazines, to create a handful of bespoke vehicles to populate its booth. But the IS 350 and four tweaked IS Fs won't stand alone. They'll be joined by another Five Axis creation built around the GS 460, along with an LX 570 SUV created by the crew at Icon 4x4 Design.

Click here for our take on each model, along with official details on each IS F, the Lexus' F-sport-tuned IS 350 and the big 'ute.

Gallery: Lexus at SEMA 2008

Continue reading SEMA Preview: Lexus reveals four tuned IS Fs, IS 350 and LX570

SEMA Preview: Lexus reveals four tuned IS Fs, IS 350 and LX570 originally appeared on Autoblog on Wed, 29 Oct 2008 11:02:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>0-60artisan performanceArtisanPerformancef-sportfox marketingFoxMarketingiconimport tunerImportTuneris 350is fIs350IsFlexuslx570motorworldhypemotorworldhype.comsemasema 2008Sema2008teinWed, 29 Oct 2008 11:02:00 EST

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1355845 http://www.blogcdn.com/www.autoblog.com/media/2008/10/01_lexus_sema_teasers_450op_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2008/10/01_lexus_sema_teasers_450op.jpg <![CDATA[UK: Mazda MX-5 achieves Icon status]]>http://www.autoblog.com/2007/05/29/uk-mazda-mx-5-achieves-icon-status/http://www.autoblog.com/2007/05/29/uk-mazda-mx-5-achieves-icon-status/http://www.autoblog.com/2007/05/29/uk-mazda-mx-5-achieves-icon-status/#commentsFiled under: Convertible, Performance, Europe, Mazda

Click image for photo gallery

To celebrate the fact that the Mazda MX-5 accounts for a quarter of all new sports car purchases in the United Kingdom, the automaker has unveiled a new special edition paint and trim package dubbed "Icon." The Icon can be had with either the 1.8L engine mated to a 5-speed manual or the sprightlier 2.0L matched with a six-speed. Naturally, Icon badging will adorn the car's exterior, which can be coated in a choice of red, white or blue paint -- to match the Union Jack, natch. Inside, the Icon logo is embroidered onto the car's black leather seats and carpeted floormats. Climate control is also included as one of the standard features in the Icon package, which will be limited to 875 1.8L MX-5s and 375 of the 2-liter cars.

Additional details can be found in the press release pasted after the jump.

[Source: Mazda UK]

Gallery: Mazda MX-5 Icon (UK)

Continue reading UK: Mazda MX-5 achieves Icon status

UK: Mazda MX-5 achieves Icon status originally appeared on Autoblog on Tue, 29 May 2007 13:26:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>iconmazdamx-5UKUnited KingdomUnitedKingdomTue, 29 May 2007 13:26:00 EST

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906145 http://www.blogcdn.com/www.autoblog.com/media/2007/05/mx5icon_small_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2007/05/mx5icon_small.jpg <![CDATA[Presto Change-o: Fiat switching badges...again]]>http://www.autoblog.com/2006/10/25/presto-change-o-fiat-switching-badges-again/http://www.autoblog.com/2006/10/25/presto-change-o-fiat-switching-badges-again/http://www.autoblog.com/2006/10/25/presto-change-o-fiat-switching-badges-again/#commentsFiled under: Trends, Etc., Europe, Marketing/Advertising

Fiat's been changing badges like Williams.F1 changes engine suppliers (and drivers, and management, and sponsors, and tires...). Now apparently the Italian auto giant is considering swapping logos yet again, for the 16th time.

Apparently Fiat's design chief saw the sun reflecting off the sign at the factory and was inspired to draw up this new badge. The design seems to retain a little bit of Fiat's considerable heritage in the lettering, while incorporating more modern shapes and shading. The shape of the inner section even seems to hint slightly at what's becoming the automaker's new corporate grille, first seen on the Grande Punto, ostensibly showing up on the new Linea sedan, and now carrying over to the new Bravo hatch on which the new logo is to make its debut.

While a new emblem is a quick way to refresh a brand's image, there's something to be said for a constant icon to consistently represent the marque.

For a gallery of historic Fiat badges, click here.

[Source: Motor Authority]

Presto Change-o: Fiat switching badges...again originally appeared on Autoblog on Wed, 25 Oct 2006 18:03:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>badgeemblemfiaticonimagelogoWed, 25 Oct 2006 18:03:00 EST

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