i5

Imagine you're an auto exec launching a new line of cars. One's a sportscar, the other a city car – pretty much opposite extremes on the spectrum of automotive bodystyles. Do you give them alphanumeric nameplates close to one another? Of course not. You assign them disparate numbers to make ...

With the BMW i3 and i8 guaranteed for production (well, nearly guaranteed), rumors are starting to swirl that BMW will add two more models to its high-efficiency i brand. Likely dubbed the i4 and i5, they will expand on the i3 and i8 platforms, respectively. The i4 will likely be a sporty, ...

There are plenty of numbers between three and eight, so it shouldn't come as a surprise that BMW's recently unveiled i sub-brand will expand after the i3 and i8 go on sale in the next two to three years. A few reports and our own sources indicate that the next two models will be the i4 and i5; a ...