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REPORT: Hyundai may extend Assurance program, go after fuel economy crown

If you haven't noticed, Hyundai's been on a multifaceted tear lately. Earlier this year, Hyundai came out with its Hyundai Assurance Program, letting customers return their cars if they suffered a loss of employment. CEO John Krafcik confirms that Hyundai Assurance is staying until the end of 2009, and its future beyond that is under serious scrutiny. Aside from its new models, the innovative car-return initiative was probably the biggest news to come out of Hyundai all year, and other automakers have followed suit with similar plans of their ... Read more →

Incentive Program Comparo: GM vs. Ford vs. Hyundai John Neff

Tumbling sales have forced every automaker to rethink strategies, and today both General Motors and Ford announced new incentive measures similar to the Hyundai Assurance Plus Program. Hyundai's ...

Hyundai Assurance program unused by owners so far John Neff

Hyundai has scored a big marketing win with its incentive program that allows owners to return a new Hyundai within a year if they lose their job. Called the Hyundai Assurance program, the South ...

Hyundai Assurance "Plus" adds 90-day payment relief to popular program Chris Shunk

While the U.S. auto industry experienced a massive drop in sales last month, Hyundai was one of just three automakers that posted an increase. While a number of factors can account for the South ...

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REPORT: Hyundai may extend Assurance program, go after fuel economy crown 2 months ago on Autoblog

Incentive Program Comparo: GM vs. Ford vs. Hyundai 8 months ago on Autoblog

Tumbling sales have forced every automaker to rethink strategies, and today both General Motors and Ford announced new incentive measures similar to the Hyundai Assurance Plus Program. Hyundai's incentive program began earlier this year, and is likely partly responsible for the South Korean ...

Hyundai Assurance program unused by owners so far 9 months ago on Autoblog

Hyundai has scored a big marketing win with its incentive program that allows owners to return a new Hyundai within a year if they lose their job. Called the Hyundai Assurance program, the South Korean automaker sweetened the deal later by offering to pay up to three months of car payments before ...

Hyundai Assurance "Plus" adds 90-day payment relief to popular program 10 months ago on Autoblog

While the U.S. auto industry experienced a massive drop in sales last month, Hyundai was one of just three automakers that posted an increase. While a number of factors can account for the South Korean automaker's success in a down market, especially the addition of an all-new model, the Genesis, ...

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Autoblog Podcast #157: 'Twas a couple nights before Christmas...

Chris, Editor Paukert, and Dan send the Podcast off for the Christmas holiday in proper fashion

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